Mrs Crimble’s Launches New ‘Not Just For Veganuary’ Campaign

The tongue-in-cheek integrated campaign raises awareness for Mrs Crimble’s vegan range

Mrs Crimble’s Launches New ‘Not Just For Veganuary’ Campaign

Mrs Crimble’s, the gluten-free bakery brand owned by Ecotone UK (formerly Wessanen UK), has launched a new digital campaign to take its vegan range beyond Veganuary. Focused on the brand’s Vegan Chocolate and Vegan Coconut Macaroons, the campaign aims to convert consumers who discover the brand during Veganuary into long-term customers. Bolstering the social media […]