Hennessy Collaborates with Maluma to Blend the Rhythm of Many Nations

Hennessy Collaborates with Maluma to Blend the Rhythm of Many Nations

Hennessy, one of the world’s best-selling Cognac, and global artist Maluma announce a new formal partnership in time for Hispanic Heritage Month, bringing to life the spirit of the brand’s “Never stop. Never settle.” mantra for Latinx audiences. Embracing the music industry has always been part of Hennessy’s DNA, recognising creative minds who blend a […]

Sharp’s Brewery Turns the Tables on the Music Industry with ‘Ocean Vinyl’

Sharp’s Brewery Turns the Tables on the Music Industry with ‘Ocean Vinyl’

Sharp’s Brewery is working with Nick Mulvey to make music that will protect British coastlines from plastic pollution and help reduce single plastic usage. The Cornish Brewery and Mercury Music Prize nominee have today released the first track pressed onto a record made from recycled plastic, which has been washed up on Cornish beaches.  Sharp’s Brewery and […]

Desperados Welcomes Party Ideas from All Over the World for One Epic House Party

Desperados Welcomes Party Ideas from All Over the World for One Epic House Party

Desperados reached new levels of wild experimentation by welcoming partygoers and all their party ideas under one roof, to create the world’s largest crowdsourced party. Partnering with party legends Elrow and dance music pioneer, Skream, Desperados transformed Magazine, one of London’s newest venues, into the most welcoming house party and turned people’s wild party ideas […]

Shawn Mendes Returns to His Canadian Roots in GUT Miami’s Tim Hortons Film

Shawn Mendes Returns to His Canadian Roots in GUT Miami’s Tim Hortons Film

School editor Mark Morton teams up with Anonymous Content director Jason Koenig for the GUT Miami’s new campaign for Tim Hortons, featuring Canadian music sensation, Shawn Mendes. ‘Home is Where the Heart is’, in celebration of Shawn’s Canadian roots. The spot is out in advance of his first sold-out stadium show in Toronto on September […]

Lewis Capaldi Auctions His Own Pre-Twisted, Licked and Dunked OREO Cookies in New Content Push

Lewis Capaldi Auctions His Own Pre-Twisted, Licked and Dunked OREO Cookies in New Content Push

OREO, one of the world’s favourite cookie, has teamed up with man-of-the-moment Lewis Capaldi for a quirky new content push which sees him twisting, licking and dunking a pack of OREO cookies, and auctioning it on eBay, to raise money for charity. The initiative was developed in partnership with creative agency ELVIS. As part of […]

Round Three of The Glenfiddich Festival Experiment is Coming to the UK

Round Three of The Glenfiddich Festival Experiment is Coming to the UK

Back by popular demand, The Glenfiddich Festival Experiment #3 is returning once again to say thank you to the nation’s bartenders. The UK’s largest festival for the on-trade community will see Glenfiddich open its distillery doors to more than 1,200 members of the hospitality industry from the UK, and for the first time, to international attendees. […]

Tequila Avión Teams with 21 Savage for New “Depart. Elevate. Arrive.” Campaign

Tequila Avión Teams with 21 Savage for New “Depart. Elevate. Arrive.” Campaign

Tequila Avión is proud to announce its new partnership with Grammy-nominated artist, 21 Savage, as part of its new “Depart. Elevate. Arrive.” campaign. Inspired by the vibrancy of modern Mexico City, “Depart. Elevate. Arrive.” introduces a bold, new look for Avión and celebrates the brand’s heritage and passion for aviation, while targeting consumers who are adventurers […]

BACARDÍ Hacks Youtube with the Launch of ‘The Beat Machine’ via BBDO New York

BACARDÍ Hacks Youtube with the Launch of ‘The Beat Machine’ via BBDO New York

Year after year, BACARDÍ has continued to prove itself as a brand leader in the innovative use of social media platforms to create fun and engaging content that encourages consumers to ‘Do What Moves You’ – both physically and emotionally. Following the success of previous award-winning innovations such as Instagram’s Instant DJ and Live Moves, […]

Bud Light and Post Malone Collaborate on a Limited-Edition Merch Collection

Bud Light and Post Malone Collaborate on a Limited-Edition Merch Collection

Bud Light and Grammy-nominated artist Post Malone debuted a new limited-edition merch collection available US-wide on Monday, August 5, 2019 exclusively on PostMalone.com. The premium, unisex streetwear line takes equal inspiration from some of Post’s favourite things as well as Bud Light’s heritage to create a one-of-a-kind collection that will bring fans closer to Post […]

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