VCCP Unveils First Campaign for Britvic-Owned Purdey’s

VCCP Unveils First Campaign for Britvic-Owned Purdey’s

Britvic owned Purdey’s has released its first campaign with VCCP, featuring documentary-style realism to highlight the energising power of nature. This will be the first ‘natural energy drink’ to advertise on TV, positioning itself as a more natural alternative to traditional energy drinks. With energy cited as the fastest growing reason why people drink soft […]