Echo taps into Smarties® Colourful World to communicate Nestlé’s ambitious sustainability commitments

<strong>Echo taps into Smarties® Colourful World to communicate Nestlé’s ambitious sustainability commitments</strong>

Brand design and innovation agency, Echo announces its latest work with children’s confectionary brand, Smarties®, as it undergoes a communication refresh and integrates sustainability throughout its brand positioning. These new communications will effectively underpin all of Smarties® future ‘Learn Through Play’ initiatives, with the messaging woven throughout the ‘Cool Creatures’ toy launch. The new work […]

NESCAFÉ launches the new global platform “Make your world” in Europe with the campaign “Expect more from every cup”

<strong>NESCAFÉ launches the new global platform “Make your world” in Europe with the campaign “Expect more from every cup”</strong>

Coffee. Your humble ritual. Is bigger than you think.With the launch of its new sustainability communication, “Expect more with every cup”, NESCAFÉ Europe wants to unveil this truth to consumers: there is so much more behind a cup of coffee. Every time you enjoy a cup of NESCAFÉ Gold or NESCAFÉ Classic, you are not […]