Boys+Girls reveals ‘Good All Round’, its first EMEA campaign for W.K. Kellogg following competitive international win

Boys+Girls reveals ‘Good All Round’, its first EMEA campaign for  W.K. Kellogg following competitive international win

Boys+Girls, the branded entertainment agency, has unveiled its first work for Kellogg’s following a competitive pitch last year which saw it winning the EMEA account for the W.K.Kellogg brand from the incumbent. The new campaign is titled ‘Good All Round’ and launches the W.K. Kellogg brand; a range of no added sugar granolas and snacks […]

Fruit Shoot Inspires All Children to Find their Passions in New Ad

Fruit Shoot Inspires All Children to Find their Passions in New Ad

Robinsons Fruit Shoot, the UK’s leading No Added Sugar soft drink brand for children, has launched a new campaign in a contemporary approach aimed at driving relevance amongst parents.  The fully integrated, global campaign; It’s My Thing, created by iris, celebrates real kids doing what they’re passionate about, championing their self-expression and individuality and inspiring parents […]

Robinsons Fruit Shoot Introduces New “Strawbrainy” Flavour in U.S.

Robinsons Fruit Shoot Introduces New “Strawbrainy” Flavour in U.S.

Britvic, one of the leading soft drinks companies in Europe, announces the launch of a Robinsons Fruit Shoot No Added Sugar flavour, Strawbrainy, a new flavour developed exclusively for the U.S. market. The global kids’ brand introduces the flavour with playfully spooky, kid-friendly limited-edition packaging, along with themed activities on the brand’s Facebook page, to […]