To celebrate the launch of Coca-Cola Energy, Coca-Cola Great Britain has launched a multi-million-pound fully integrated campaign that invites people to “Spread Your Positive Energy” and it kicked off with a flash mob in Piccadilly Circus and a takeover of the 02 over the bank holiday weekend. Taking place in front of the iconic Piccadilly […]
Pepsi is launching a new global marketing platform with the strapline: “For the Love of It.” Replacing “Live For Now” – Pepsi’s first global strapline, which has been in play since 2012 – it will be launched throughout the year in more than 100 markets, starting with countries in Latin America and Eastern Europe. The slogan is accompanied by a […]
Natalie’s Orchid Island Juice Company is helping Americans kick off 2017 in a healthy way by introducing a unique pair of nutritional juices, said the Florida-based, clean label, juice company. Starting in January, handcrafted bottles of Natalie’s squeezed fresh Blood Orange and Carrot Tomato Celery juices will begin making their way to grocery shelves across […]
Lazy summer days and long holiday weekends were made for backyard barbeques with friends and family. Here are five simple steps for making a perfect pitcher of iced coffee for your next gathering. What you need: 12 cup coffee press Starbucks Kenya coffee, ground coarsely for a coffee press (Starbucks Willow Blend is also delicious) Measuring […]