Coca-Cola Great Britain (CCGB) has kicked-off its Premier League partnership with the launch of a new multi-million-pound campaign which gives supporters a starring role and celebrates the power of football to bring people together. The campaign, Where Everyone Plays, highlights that it’s not only the players who make the Premier League the most diverse and exciting league […]
bubly, PepsiCo’s sparkling water brand that is full of flavour and personalité, unveiled its first-ever :30 in-game Super Bowl advertisement titled “Can I have a bublé?,” featuring four-time Grammy award-winning singer Michael Bublé. Four new flavours blackberrybubly, cranberrybubly, raspberrybubly and peachbubly, are featured in the ad and join the brand’s current portfolio of eight flavours […]
Design Bridge is pleased to announce their latest work creating the branding for the new premium non-alcoholic spirit brand Caleño. Using their established expertise in the drinks, FMCG, and luxury categories, the design agency has created a comprehensive brand world for the entrepreneurial start-up that celebrates its Colombian roots while achieving stand out in the emerging non-alcoholic spirits category. Molly Thornberry, Senior Client Manager from Design Bridge commented, “Non-alcoholic alternatives to spirits […]
Guinness launches its new global responsible drinking campaign to encourage moderation amongst the millions of fans who’ll be enjoying the 2019 Guinness Six Nations – kicking off on Friday, 1st February. Swapping beer for a glass of water now and then can help you to moderate your drinking. But the trouble is – not everyone […]
Coca-Cola, in partnership with McCann Shanghai, has launched its annual Chinese New Year campaign, featuring the iconic Coca-Cola Clay Dolls that have become synonymous with the annual celebrations, re-created by McCann back in 2001. “Building on our previous success, this year’s instalment of the Coca-Cola Clay Dolls (Fuwa) retains its magical place during the CNY […]
Pepsi is no stranger to the Super Bowl and in 2019, the brand is using the world’s biggest stage to answer the question “Is Pepsi OK?,” showing the world – and the internet – once and for all that Pepsi is so much “more than OK!” The brand’s highly anticipated in-game advertisement, “More Than OK,” […]
As India recently celebrated its 70th Republic Day, Prime Focus Technologies’ latest digital film for Brooke Bond Red Label throws light on the discrimination towards Indians from the Northeast. Often regarded as foreigners owing to their distinct appearance, Indians from the Northeast region have been continually subjected to stereotyping in their own country. The film […]
Coca-Cola’s Super Bowl spot is a beautifully animated ode to an Andy Warhol quote on unity. ‘A Coke is a Coke’ was created by Wieden+Kennedy Portland and directed by Psyop’s Kylie Matulick, Trevor Conrad and Todd Mueller. Inspired by a 1975 quote by iconic pop artist Andy Warhol, the ad brings to life the idea […]
Genie Living Drinks announced the launch of a new range of live sodas – a first of its kind in the UK – real fruit flavoured sparkling drinks which are low calorie, have no added sugar or other nasties and are good for your gut! Responding to consumer demand for healthier soft drinks, Genie Living […]
Hockey fans know Boston Bruins’ winger David Pastrňák can pile up the points with his one-timer, and now America is finding out he can score in a new national advertising campaign from Dunkin’, the official U.S. coffee, donut and breakfast sandwich of the National Hockey League. Pastrňák, an NHL All-Star and the league’s co-leader in power play […]