Today, Maynards Bassetts and global creative agency of record VCCP is back with another playful installment of the long-standing, much-loved ‘Set the Juice Loose’ out of home campaign. This next chapter continues to build on the award-winning brand campaign – which previously saw collectible figurines go up against delicious Wine Gums and Jelly Babies, winning awards at Campaign Big and Creative Circle. This year, VCCP is […]
Kent based speciality coffee brand, Lost Sheep Coffee, is now Meta UK’s iced coffee supplier, marking a significant milestone for the brand. This sees Lost Sheep Coffee supplying its game-changing, barista-quality Iced Latte Coffee Cans to Meta’s London headquarters, serving over 5,000 staff across Facebook, Instagram, WhatsApp and Messenger. Replacing Jimmy’s Iced Coffee within Meta […]
Müller FRijj, the iconic ready-to-drink milkshake brand, has launched a major gaming campaign across the UK, in collaboration with world-leading gaming adtech platform, Overwolf Ads. The activation marks an extension of Müller FRijj’s recent integrated campaign, ‘Just feel the URjj’, building on Müller UK & Ireland’s growing reputation for bold, humorous work, this time turning […]
A bold new campaign from Carlsberg Britvic and VCCP Blue sees a brand refresh which ‘ditches the dull’ and targets a new generation of J2O drinkers. Today J2O, the much-loved fruity drink from Carlsberg Britvic, launches a bold new brand refresh and integrated campaign created by VCCP Blue. With the aim of reintroducing itself to a new generation of […]
Kinnie, the original bittersweet soft drink of Malta, is expanding into new markets and strengthening its presence at home, thanks to an iconic and refreshed brand positioning, identity and packaging design developed by leading brand agency bluemarlin. First sipped in 1952, the positioning and identity have been crafted to resonate with a new generation of global […]
Aimed at attracting new Gen Z audiences, the newly modernised look pulls the iconic non-alcoholic drink firmly into the social landscape of today. London-based brand design agency Bloom has created a dynamic new visual identity for J2O, using the lens of modern socialising to redefine the iconic brand for a new generation while still appealing […]
Last year, phase one of the “Love the Taste” campaign drove a 15% increase in shoppers, and now it’s back and bigger than before Today, beloved soft drink Vimto announces the second phase of its award winning “Love the Taste” campaign across the UK. Featuring bold creative and a multi-format media plan created by Wavemaker […]
Kingsley Beverages UK has launched its value own- brand ‘Kingsley’ soft drinks in Heron Foods to target heatwave spenders. The Peterborough-based drinks business has listed its Cola, Cherryade, Orangeade, and Lemonade in 2 Litre bottles (RRP 80p) and multi-packs of six 330ml cans (RRP £2.00). The drinks will be hitting shelves across the country from […]
Lucozade and We Are Social Sport, the sports division of socially-led creative agency We Are Social, are bringing the energy to tradies across the country with ‘Tradies All Stars’ trading cards. In partnership with We Are Social Sport, Lucozade created ‘Tradie All Stars’ – a set of bespoke trading cards immortalising the nation’s hardest grafters, […]
B&B has partnered with The Herbtender on the launch of a range of five organic teas, crafted with adaptogens, functional mushrooms and herbs. The agency worked on the original brand creation of The Herbtender – covering brand positioning, creative strategy, naming, brand design and packaging – across its initial product offering of adaptogenic supplements. The […]
