In celebration of the nation’s resilient playful spirit, OREO launches The Playful Network

In celebration of the nation’s resilient playful spirit, OREO launches The Playful Network

OREO, the Mondelez-owned cookie brand, in partnership with Digitas UK, is celebrating the amazing human connections we made during lockdown by launching a new network for the nation – theplayfulnetwork.com. The Playful Network doesn’t deliver super-fast 5G or state-of-the-art technology but instead celebrates our collective playfulness. Because after everything that’s happened this year, the one thing […]

OREO promotes playfulness in lockdown in new campaign by Digitas UK

#stayhomestayplayful

OREO promotes playfulness in lockdown in new campaign by Digitas UK

OREO, the Mondelez-owned cookie brand, is bringing a touch of playfulness to our current times in a new social media campaign created by Digitas UK called The OREO Playbook. In a series of posts across Facebook, Twitter, and Instagram, OREO is aiming to give people ideas of playful and accessible activities that will help brighten […]

The Mummy Diaries star Sam Faiers ‘twins’ with niece Nelly in new OREO campaign

- Push features Faiers and her niece Nelly ‘twinning’ in items from the recently launched OREO fashion collection - ‘Twin to Win’ gives fans chance to win pieces from the exclusive range or a £1,000 grand prize

The Mummy Diaries star Sam Faiers ‘twins’ with niece Nelly in new OREO campaign

OREO, the world’s favourite cookie, is launching a UK campaign featuring The Only Way is Essex and The Mummy Diaries star Sam Faiers. The initiative was developed in partnership with creative agency ELVIS. ‘OREO Twin to Win’ is the first UK iteration of the recently launched pan-European campaign, ‘OREO Twist Your Style’ which features key […]

Lewis Capaldi Auctions His Own Pre-Twisted, Licked and Dunked OREO Cookies in New Content Push

Lewis Capaldi Auctions His Own Pre-Twisted, Licked and Dunked OREO Cookies in New Content Push

OREO, one of the world’s favourite cookie, has teamed up with man-of-the-moment Lewis Capaldi for a quirky new content push which sees him twisting, licking and dunking a pack of OREO cookies, and auctioning it on eBay, to raise money for charity. The initiative was developed in partnership with creative agency ELVIS. As part of […]

OREO Teams with Snapchat for European Push as it Invites People to Show their Playful Side

OREO Teams with Snapchat for European Push as it Invites People to Show their Playful Side

OREO, the world’s favourite cookie, has partnered with Snapchat to launch a major pan-European campaign, ‘OREO People: Show Your Playful Side’. The campaign, which will run across 28 markets, will feature on-pack activation as part of OREO’s drive to further penetrate the UK and European markets. The initiative was developed with creative agency ELVIS and […]

OREO Teams with The Slow Mo Guys for New UK Brand Campaign by ELVIS

OREO Teams with The Slow Mo Guys for New UK Brand Campaign by ELVIS

 OREO, the world’s favourite cookie, has revealed a new brand campaign, ‘Some People’ll Do Anything For An OREO’, as it seeks to drive further penetration in the UK. The initiative features content by YouTube stars The Slow Mo Guys and was developed in partnership with creative agency ELVIS. The campaign is the first work to launch […]

International Delight Releases Oreo-Flavoured Coffee Creamers

International Delight Releases Oreo-Flavoured Coffee Creamers

Recently, International Delight started selling half-gallon jugs of Oreo-flavoured iced coffee, on sale for a limited time at grocery stores like Walmart. Clearly they were happy with the performance of the coffee, because now they have launched an Oreo-flavoured coffee creamers. Starting July 18, International Delight Oreo Cookie-flavoured creamer will be in grocery stores US-wide. […]

Cadbury Dairy Milk Oreo Teams up with YouTube Star Arron Crascall to Give Out 50,000 Bars

Cadbury Dairy Milk Oreo Teams up with YouTube Star Arron Crascall to Give Out 50,000 Bars

Cadbury is launching a brand new campaign by VCCP, to celebrate and drive trial of the range of products under the Cadbury Dairy Milk Oreo portfolio, including recent launches Cadbury Dairy Milk Oreo Sandwich and Cadbury Oreo Bites. Designed to appeal to a younger audience (18-25), the social-led initiative includes a partnership with well-known influencer […]

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