Crusha undergoes a major reimagining as it recreates the authentic modern diner milkshake experience in the home with a disruptive new identity by Outlaw

Crusha undergoes a major reimagining as it recreates the authentic modern diner milkshake experience in the home with a disruptive new identity by Outlaw

The Silver Spoon Company collaborated with Bristol-based strategic brand design studio, Outlaw, to reimagine the Crusha brand, increasing its relevance to a much bigger and broader audience.  Since the 1950s, Crusha has been the original milkshake syrup. However, the brand needed a fresh visual identity to appeal to a new generation of milkshake lovers and […]

Silver Spoon delivers more moments of baking joy with redesign by Outlaw

Silver Spoon delivers more moments of baking joy with redesign by Outlaw

The Silver Spoon Company – a business of Associated British Foods – collaborated with Bristol-based strategic brand design studio, Outlaw, to deliver the biggest rebrand in its history. Aiming to cement its position as the nation’s favourite sugar brand and inspire more moments of baking joy. As the UK’s leading sugar brand1, Silver Spoon boasts […]

Meantime shows the value of time well spent, with new visual identity by Outlaw

Meantime shows the value of time well spent,  with new visual identity by Outlaw

Meantime, the Greenwich-based craft beer brewer, has unveiled a vibrant new visual identity by Bristol-based design studio Outlaw. Outlaw were responsible for the brand’s previous design, as well as a pipeline of limited and special edition brews over the last year. Started in 1999 in a Greenwich flat, Meantime Brewing Co. was founded on a […]

Gü delivers indulgence by the spoonful, with new packaging by Outlaw

Gü delivers indulgence by the spoonful, with new packaging by Outlaw

Gü, the premium desserts brand, has launched new global packaging designed by Bristol-based design studio Outlaw. The new design follows the acquisition of Gü by private equity firm Exponent in 2021. When it first launched Gü was a pioneering challenger, setting new standards in premium pleasure with a world of wicked indulgence. But the current […]