Pearlfisher creates a premium wellness brand that champions balance from within: Botanistry
Pearlfisher creates a premium wellness brand that champions balance from within: Botanistry
Pearlfisher Reimagines Westward Whiskey’s True Northwest with New Brand Identity
Pearlfisher Reimagines Westward Whiskey’s True Northwest with New Brand Identity
Tecate partners with Pearlfisher to create a new sub-brand of premium light beer, Tecate ALTA
Tecate partners with Pearlfisher to create a new sub-brand of premium light beer, Tecate ALTA
Pearlfisher’s brand creation for Consider Pastures sets the golden standard for eggs
The pioneer and leading producer of humanely-raised organic and free-range eggs in the US has created a new range of pasture-raised, ultra-premium quality eggs known as Consider Pastures. Pearlfisher partnered with Consider Pastures to create a brand strategy and design that matches their mission to always provide the best that nature has to offer. The […]
Grab It: Pearlfisher’s new design ensures healthy convenience and great flavour is never out of reach
Pearlfisher has redesigned Tyson Foods’ chicken on a stick range, Grab It, to attract a wider audience and bring a modern, convenient and tasty approach to healthy snacking on the go. Tyson Foods, Inc is one of the world’s largest food companies and a recognised leader in protein. The Grab It chicken on a stick […]
Pearlfisher brews new traditions with the redesign of Eichhof
Pearlfisher has redesigned the brand portfolio for Swiss brewing icon, Eichhof beer, to take the brand forward with a new balance of brewing tradition and creativity and engage audiences by crafting unique stories and new ideas into every bottle. Brewed in the heart of Switzerland, Lucerne, for more than 185 years, Eichhof is now owned by […]
Pearlfisher designs SoGood Saké, introducing the bold, yet simple spirit to American consumers
Despite being the oldest-known alcoholic beverage in the world, saké is still in its infancy in the United States. The rice-based beverage is steeped in the tradition of its Japanese roots, as evidenced by the visual storytelling and typography common to most saké labels. In the US, however, this strong association with tradition has perhaps […]
The McDonald’s legacy has a new look – Pearlfisher redesigns McDonald’s’ global packaging system
Over the last 65 years, McDonald’s restaurants have become beloved for quality food and convenience. With over 60 million touchpoints every day, packaging matters. Pearlfisher partnered with McDonald’s for a multi-year redesign of the brand’s global packaging system. At the center of the redesign is a graphics system, which serves as a single visual framework […]
Pearlfisher brings joy to jelly with new design for Hartley’s 10 Cal Jelly.
Pearlfisher is celebrating saying “YES” to Pudding with a new strategy, packaging redesign and portfolio review for Hartley’s 10 Cal Jelly. The nation’s iconic jam and jelly brand, Hartley’s introduced its 10 Cal Jelly Pot range 7 years ago, but it was time to modernise the brand’s expression. Pearlfisher was tasked with making it the […]
Pearlfisher creates a characterful brand design for Australian vodka brand, Grainshaker.
Pearlfisher has created the name, brand design and strategy for new-to-market Australian vodka brand, Grainshaker. Australian-based drinks producer, Top Shelf International and Pearlfisher have worked together to create the latest innovation launching from their growing portfolio of beverage brands. Aiming to disrupt a market dominated by aesthetically cold and impersonal elitist brands, Grainshaker is introducing […]