Pip & Nut, the UK’s number one nut butter brand, is celebrating its obsession-inducing taste credentials with a striking out-of-home campaign. Building on the success of Pip & Nut’s award-winning 2025 brand platform, Obsession Spreads, the out-of-home campaign taps into a simple consumer insight: once you try Pip & Nut, you’re converted. Ranked as ‘exceptional’ in […]
Pip & Nut, the UK’s number one nut butter brand, has launched a bold new packaging design across its range – marking the next phase of growth as the brand eyes further category expansion and new shopper acquisition. The refresh, developed in partnership with long-term design agency B&B Studio, builds on an eleven-year collaboration that […]
Independent creative company Who Wot Why launches new work for Pip & Nut, the UK’s No.2 nut butter brand*. The agency’s challenge was to create an impactful OOH campaign to command attention and drive awareness of Pip & Nut’s superior product, and to develop an idea that expresses that not all nut butters are made […]
Pip & Nut launch their first ever TV ad with creative partner Who Wot Why to drive awareness of their award winning range of natural, palm oil free Peanut Butter. The ‘Pipirazzi’ ad focuses on the insight of Pip & Nut superfans who love eating nut butters but are equally as obsessed with taking pictures […]
This September, Pip & Nut will launch the latest in its Limited Edition line-up, a new Gingerbread Almond Butter. The new variant will support the brand’s local Hackney Foodbank, with an on pack 25p donation for every jar sold. It will roll-out nationwide this month into Sainsbury’s (574 stores), Morrisons (229 stores), Ocado and Whole […]
This January, Pip & Nut will launch its newest variant – Blueberry Trail Mix Almond Butter. The latest addition to Pip & Nut’s successful Limited Edition series will roll out from 1st January into 500 Sainsbury’s stores, from 13th Jan in to 228 Morrisons stores as well as Boots, Whole Foods, Holland and Barrett and Ocado.com. […]
This November, nut butter experts Pip & Nut are set to enter the premium impulse category with an exciting range of all natural nut butter cups. Made in the UK using Pip & Nut’s award-winning real nut butter, each cup is deliciously wrapped in ethically sourced, single-origin Colombian chocolate. During a recent study*, over 50% […]
This October, naturally nutritious nut butter brand, Pip & Nut, will add a new peanut butter variant into its portfolio. The new flavour, Super Roasted, Extra Crunchy, has been crafted to offer consumers a deeper, richer taste profile. It will roll out into retailers including Ocado, Amazon, and Whole Foods from 17th October, along with […]
Pip & Nut launch their first advertising brand and product campaign with creative partner Who Wot Why, to raise awareness of the brand and their range of nut butters. In the ‘Superfans’ campaign, Pip & Nut obsessed squirrels bring to life the social posts from equally Pip & Nut obsessed fans. The real squirrels, together […]
This month, Pip & Nut, will launch its latest Limited Edition variant – Pumpkin Spice Almond Butter. The new flavour, which is set to be the first festive nut butter to launch in the UK, will roll out from 10th September into 500 Sainsbury’s stores, Boots, Whole Foods, Holland and Barrett and Ocado.com. Pumpkin Spice […]