Edinburgh Gin has launched ready-to-drink (RTD) formats in slimline cans (250ml). The range includes classic Edinburgh Gin pre-mixed with premium tonic water (6% ABV) and the best-selling Rhubarb & Ginger Gin Liqueur mixed with a fine ginger ale (5% ABV). This is a significant extension to the Edinburgh Gin range and is in response to […]
Just in time for summer, Diageo Australia is launching a new television commercial and through the line campaign by Leo Burnett, Sydney to support the launch of Lazy Bear, a pre-mixed drink from Bundaberg Rum. The mid-strength Lazy Bear combines Bundaberg Rum with the taste of dry ginger ale and natural lime. The TVC was shot […]