Pringles is launching a new marketing campaign to connect with fans of the crisps who love expressing their playful side. ‘Mind Popping’ is the first time the brand’s positioning has been refreshed since the launch of Pop, Play, Eat and the iconic ‘Once You Pop, You Can’t Stop’. The campaign kicks off this week with […]
Pringles is challenging consumers to ‘Step Up the Spice’ through a socially-led campaign to promote its new Sizzl’N product range. Working with global agency We Are Social, Pringles will challenge people to see how hot they can go by trialling the progressively spicy flavours, from Kickin’ Sour Cream (Medium), to Spicy BBQ (Hot) and finally, […]
As winter approaches, Pringles is encouraging customers to celebrate those special indoor moments with a new campaign that demonstrates how even the smallest occasion can be transformed into an opportunity for playful sociability – especially when you have a can of Pringles in hand. Grey London’s campaign brings a festive, upbeat message of celebration during […]
For the first time since 1968, Pringles is changing its famously untouched logo for the month of November. This is in celebration of its new one-year charitable partnership with Movember. Mr. P, the iconic face of Pringles, will be taking part in the month-long challenge by shaving off his moustache. The makeover, brought to life […]
Pringles has launched #PlayWithPringles, a series of activations created by global socially-led creative agency We Are Social, focused on how the brand can bring people together and add some fun into everyone’s lives. The current iteration of the campaign is called ‘What’s Your Flavour’ and will run in the UK and Germany. It taps into […]
Grey London is launching a campaign for Pringles, targeting the ever-expanding gaming market, that sees Xbox champions leave the screen and enter the real world in a fun fantasy style starring Pringles as the ultimate go-to snack for gamers.
PRINGLES Grey London from Grey London on Vimeo. ‘Pringles has entered the game’ is currently running in France and Germany, and launched in the UK on Monday 30th March. Highlighting the association between the brand and gaming with taglines such as ‘Pop, play, eat’, the series of films offers the audience a fun look at the world […]
At 21,196km long, The Great Wall of China is the world’s longest man-made structure on Earth. Now Pringles, and one of the world’s leading artists, has managed to replicate the wonder on a solitary grain of rice – a version that is a mere FIVE millimetres long. The crisp maker commissioned Vladimir Aniskin from Russia, to create famous […]
The Pringles brand is returning to Super Bowl LIII 2019 on Sunday, Feb. 3. Pringles, known for its bold flavours, playful nature and endless stacking possibilities, will be showcasing a new advertisement in their ‘Flavour Stacking’ campaign. The ad will feature an emotional smart device and an iconic song. Pringles made its Super Bowl debut […]
Kellogg’s owned snack brand Pringles is launching a UK-wide digital out-of-home (DOOH) campaign to encourage participation in its Easter on-pack promotion “Take a Bite and Win a Flight”. Players are invited to snap and share a picture of themselves enjoying their favourite Pringles on social media for the chance to win a trip to a […]