Weetabix has renewed its commitment to its industry leading ‘wheat protocol’. This comes ahead of the 10th harvest under the scheme, which promotes sustainable farming practices. The wheat protocol, first established in 2010, sees the Weetabix Food Company source its wheat from farms located within a 50-mile radius of its mills in Burton Latimer, Northamptonshire. […]
Pizza Hut Delivery and Iris have launched a new digital campaign. The campaign, entitled ‘Too good to be true, but true’ is the second installment of the successful ‘Now That’s Delivering’ brand platform created by Pizza Hut Delivery and Iris in January 2019. The campaign focuses on Pizza Hut Delivery’s amazing ‘£5 Favourites Menu’ which […]
One of the hottest weeks in fashion is about to get a whole lot hotter — even Flamin’ Hot — thanks to Cheetos, which is putting its orange-dusted fingerprints all over the fashion and beauty world. Next week, the PepsiCo-owned brand will unveil the Cheetos Flamin’ Haute look in New York at the brand’s first-ever runway show and style […]
Hendrick’s Gin and creative agency, Space, announces the launch of their second portal in their curious experiential campaign to bring the super-premium gin’s unconventional world to life this summer. ‘Portals to the Peculiar’ is a series of multi-sensory events that invite gin drinkers to escape the conventional and embrace the delectable and taste the brand’s […]
Five-time FIA Formula One World Champion, Lewis Hamilton is collaborating with hospitality organisation The Cream Group and investors including UNICEF Ambassador and early backer of Beyond Meat, Tommaso Chiabra to revolutionise fast food when they launch exciting new concept Neat Burger, the first international, plant-based burger chain. Opening its first site on September 2nd, Neat Burger promises to transform the way people see plant-based food by […]
Fans went nuts last year for the limited-time return of their favorite neon orange ’90s snack — PLANTERS Cheez Balls. Now, there’s even more reason to love this uniquely cheezy treat: PLANTERS Cheez Balls are here to stay. To celebrate everyone’s love for the cheeziest snack around, MR. PEANUT and VaynerMedia are giving fans one […]
Wingstop leveraged its wing expertise to create the Full Flavour Fix, an unparalleled, limited-time experience featuring whole wings. The deal includes 15 whole wings in three of Wingstop’s 11 flavours – like Lemon Pepper, Mango Habanero, Spicy Korean Q or Hickory Smoked BBQ – along with two dips and a large seasoned fry for $17.99. […]
Kallø, the leading organic rice cake brand owned by Wessanen UK, is set to launch an unusual fast food experience that will serve a variety of takeaway favourites but with a healthier twist. Open for three days morning, noon and night, the London pop-up will mimic the look and feel of a fast-food restaurant offering […]
More than 15 million passengers are expected to fly this Labor Day weekend. It’s one of the toughest travel weekends of the year, especially if you’re traveling with kids. Long plane rides with young children can often be accompanied by temper tantrums and meltdowns. That’s why this Labor Day, Kraft is introducing the Kraft In-Flight […]
Deira City Centre recently launched an exciting campaign which allows shoppers to physically experience the ‘taste of victory.’ Due to the high temperatures and harsh outdoor environment, summer is generally the busiest period for malls in the region. City Centre Deira’s campaign, which is being executed during Dubai Summer Surprises, aims to go beyond the […]