Southern Comfort Redesigns Packaging to Act as ‘Portable Advertising’

Southern Comfort Redesigns Packaging to Act as ‘Portable Advertising’

Brown-Forman has redesigned the packaging of its ready to drink (RTD) Southern Comfort product to act as ‘portable advertising’ for the brand in Australia and New Zealand. Brown-Forman tasked JDO Brand & Design to create an eye catching design for the packs in Australia and New Zealand which represent 60 per cent of the global […]