McCain Foods appoints Say It Now to boost its audio advertising with the help of conversational technology

McCain Foods appoints Say It Now to boost its audio advertising with the help of conversational technology

Say It Now, the voice assistant adtech firm, is partnering with McCain Foods, the family-owned business that is the world’s largest manufacturer of frozen potato products and a global leader in prepared appetisers and snacks, to deepen the organisation’s branding experience via actionable audio advertising. The campaign will see McCain Foods use Say It Now’s […]