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Home»Posts tagged with»Second Hand Logo

Domino’s Upcycles Its Old Logo With The Help Of Artists

By Newsroom on June 19, 2013   Features, Food, Innovation, Latest, Launches, Marketing  

Domino’s Upcycles Its Old Logo With The Help Of Artists

After redesigning its logo last year, pizza chain Domino’s found itself with a lot of outdated merchandise that featured the old logo. Instead of discarding them, Domino’s—with the help of ad agency CP+B—decided to give them a second life in an online program called ‘Second Hand Logo’. 10 artists were commissioned to create new items […]

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