Launched by Heineken in 2017, Maltsmiths aim to target beer curious consumers who are yet to expand their repertoire and sample craft beer. The new advert, created by St Luke’s and directed by RSA’s Jake Scott, features a duo of Brewers dancing their way through the working day to reveal a lager that’s ‘as […]
International beer giant, Heineken, have released their first TVC for Birra Moretti, the ‘final piece of the jigsaw’ in scaling the brand. Founded in 1859, Birra Moretti have nurtured their product into the fastest growing alcohol brand in the UK today and have stood true to their motto, ‘great beer, great food, great company’ in […]
Free-From Bakery category leader Genius Gluten Free has launched a new brand identity across its popular range, with design from London-based B&B studio. As the Free-From category moves further into the mainstream, B&B studio has reasserted the brand’s position as an established industry leader with a refreshed identity, now being rolled out in the UK […]
Aunt Bessie’s has chosen St Luke’s to handle it’s £10m advertising account after VCCP declined to re-pitch last September following six years working with the brand. The pair will work together immediately and St Luke’s will now create an above the line campaign for 2016 across multiple media platforms as Aunt Bessie’s look to demonstrate […]
Heineken has furthered its long-standing relationship with St Luke’s expanding the account to include Old Mout Cider which is to launch in the UK as a rival to Kopparberg and Rekorderlig. A £3m launch campaign will introduce the brand to the market with activity to include OOH, print and digital. The national launch on 5 […]