Fibre One kicks off 2021 with refreshed TVC and new wellbeing campaign
Fibre One from General Mills is helping shoppers start 2021 as they mean to go on with an exciting new ATL campaign. The fastest-growing weight management snack bar brand[1] will be back on TV screens with a refreshed TVC, whilst also challenging the nation to ‘Take30’ in a new wellbeing initiative. The first of its kind […]