BBH London & KFC are Putting Friendship to the Test This Christmas

BBH London & KFC are Putting Friendship to the Test This Christmas

This Christmas, KFC is launching an integrated campaign by BBH London, celebrating real friendships called The Friendship Bucket Test. The game challenges friends to answer questions about one another, with chicken as the reward. The closer their friendship, the more full their bucket. A TV campaign, comprising five executions, launched on 14th November. To cast the […]