Minute Maid Urges Parents to Share Pictures that Aren’t Staged or “Instagram-Ready” in Social Campaign

Minute Maid Urges Parents to Share Pictures that Aren’t Staged or “Instagram-Ready” in Social Campaign

Parents today see picture-perfect families everywhere, especially in social media. Minute Maid’s new brand campaign is encouraging parents to embrace their perfectly imperfect family moments and show how even though it’s not always Instagram-ready, “this is GOOD.” To launch the new campaign, Minute Maid partnered with Edison Research to commission the “This is Good Parenting […]