STORMBRANDS redesigns Asda’s own-label pet food, celebrating the closeness between pet and ‘parent’

By on    Design Gallery, Food, Latest, Packaging  

STORMBRANDS redesigns Asda’s own-label pet food, celebrating the closeness between pet and ‘parent’

As the pet sector booms and own-brand leaves behind its budget connotations, Asda has relaunched its pet food ranges – Hero for dogs, Tiger for cats – with a bold, playful look and feel. The retailer enlisted branding, design and communications agency STORMBRANDS to refresh and modernise its pet brand offerings in the face of increasing competition, […]

Pepsi Max Makes Londoners Jump with Alien Invasions in New Campaign

By on    Beverages, Features, Latest, Launches, Marketing, Non Alcoholic, Promotions  

Pepsi Max Makes Londoners Jump with Alien Invasions in New Campaign

Aliens, giant robots and a tiger appeared greeted stunned travelers on the streets of London when Pepsi Max launched the latest in its ‘Unbelievable’ campaign. The brand adorned a typical London bus stop with digital technology to create the effects in front of unsuspecting passengers on New Oxford Street. The campaign was created by AMV […]