Doritos, one of the flagship brands from PepsiCo’s Frito-Lay division and a brand known for bringing some of the boldest flavours to the snack aisle, announced the latest edition to its Dinamita rolled tortilla chip line: Doritos Dinamita Fiery Habanero flavoured rolled tortilla chips. Available nationwide beginning this month, new Doritos Dinamita Fiery Habanero chips […]
Pearlfisher has designed the brand strategy, name, tone of voice, brand identity and packaging for Manomasa, the new tortilla chip brand from All Good. Pearlfisher was tasked with moving away from Mexican clichés and the brash, artificial world of party snacks and has created a bold, characterful celebration of the ‘real’ Tortilla chip. The product range pays homage […]