Carlsberg Creates Pop-up Bar Made from Real Chocolate in Latest Stunt

By Newsroom on March 23, 2016   Alcoholic, Beverages, FAB of the Day, Latest, Launches, Marketing, Promotions  

Carlsberg revealed its biggest idea yet – a pop-up bar in London made entirely from chocolate. The pop-up, entitled If Carlsberg Did Chocolate Bars, appeared as a giant bar of chocolate affixed to the wall of the Truman Brewery in Shoreditch. At 12pm on March 23, Carlsberg unwrapped the foil on the front of the bar […]