Diageo, the world’s leading premium drinks business, and Sean Combs announced that they have furthered their relationship by creating a new joint venture that has purchased luxury tequila brand DeLeon. The joint venture, a 50/50 global partnership between Diageo and Combs Wine & Spirits, builds on a strategic alliance formed by Diageo and Combs Enterprises to develop and […]
The New Year is here and after indulging in all the holiday temptations, it’s time to start shedding those pounds. The best way to do it? With a diet that includes key power foods and exercise. Studies show milk can help dieters get leaner. And to get motivated, the California Milk Processor Board (CMPB), the […]
Muir Glen, one of the leading organic canned tomato producers, announced the release of its 2013 Reserve Tomato harvest. Grown and canned with the same level of passion as a delectable reserve wine, the Muir Glen Reserve Tomato harvest is grown each season on a specially selected 13-acre plot of land on a Muir Glen […]
As a new year begins and consumers return to work, many will be looking for an energy kick. But according to new research from Mintel, nearly six in 10 Americans (59%) who are current energy drink or shot users say they worry about the safety of energy drinks and energy shots. However, despite allegations of […]
With the craft beverage industry on a stellar rise in recent years, Blue Ridge Community College’s decision to launch a two-year degree program in “Brewing, Distillation and Fermentation” last year seems to make a lot of sense. The program aims to produce a ready pool of skilled workers for the rapidly growing craft beer industry—according […]
http://www.youtube.com/watch?v=o0EzeStwP5I To reintroduce their popular Philly Cheesesteak Thickburger, Carl’s Jr. and Hardee’s have teamed up with Terrell Owens, former Philadelphia wide receiver, in an ode to Philly’s most famous food. Launching on broadcast today, “Philly Love”, created by 72andSunny, follows Owens down memory lane as he lightheartedly reflects on his hot-and-cold relationship with the City […]
Selected from thousands of submissions representing 30 countries around the world, the Doritos brand announced the five finalists for the Doritos “Crash the Super Bowl” contest who are vying for a $1 million (U.S.) grand prize. Fans are now invited to vote for the best ad on Doritos’ website from January 4 through January 29. Ultimately, […]
A sculpture made from nearly 1,000 pounds of butter was unveiled at the Pennsylvania Farm Show, celebrating the 60th anniversary of the show’s iconic milkshake served by the Pennsylvania Dairymen’s Association. The sculpture, sponsored by Mid-Atlantic Dairy Association and Pennsylvania Dairy Promotion Program, takes its cue from the number one song in 1954, “Shake, Rattle […]
http://vimeo.com/81554052 Belvedere Vodka, the world’s first super premium vodka, announces the launch of its first ever laser cut bottle with LED technology, the Belvedere Silver Saber. Just in time for New Year’s Eve festivities, the Silver Saber will feature a special lighting element that will completely illuminate the Belvedere bottle. It will be showcased during […]
The annual nutrition expert trends forecast is in – what fad diets are hot? What’s out? Which foods top the list? What are consumers eating? According to a survey of more than 500 Registered Dietitians conducted by the nutrition trade magazine, Today’s Dietitian, and a leading food, health and wellness public relations agency, Pollock Communications, […]