Made with fruit native to Spain, Verano handcrafted gins are vibrant and refreshing – perfect for sipping in the sunshine. Following the success of Verano Lemon and Verano Watermelon, William Grant & Sons have added Verano Passion Fruit to the range – full of juicy, exotic passionfruit, for a sweet and summery flavour. Butterfly Cannon worked […]
Scottish spirits company, William Grant & Sons, has launched a marketing push to promote its new fruit-flavoured gin, Verano. The campaign positions Verano as a premium yet accessible gin that introduces vibrancy, informality and sociability to the drinking experience. It also highlights the brand’s notable Spanish influence and flavour variations, namely Spanish lemon and Spanish […]