Heineken Launches Digital ‘Compass’ to Inspire Discovery in Cities of the World

Heineken Launches Digital ‘Compass’ to Inspire Discovery in Cities of the World

Heineken has unveiled @wherenext, a revolutionary new digital experience part of the fully-integrated global campaign, ‘Cities of the World’. The Twitter-based @wherenext service aims to help consumers explore new experiences of their cities, using a brand new and innovative social tool. The digital experience of the ‘Cities of the World’ campaign marks a milestone in […]