Love Aims to Create ‘Whisky with Style’ with Haig Club Project
Love has developed the new Haig Club whisky offer for Diageo, aiming to create a ‘stylish’ whisky. According to Love executive creative director Dave Palmer, the Haig Club project developed from innovation and strategic work the consultancy was carrying out for Diageo. Love has worked with Diageo on projects including the Johnnie Walker Houses in […]