YUMMTELLA: HAZELNUT SPREAD WITH BETTER-FOR-YOU CONVICTIONS
The underlying messages that fall out of the very latest Nielsen Jams & Spreads data (£12.5m fewer kilos sold over last 12 mths/3 of top 5 providers in decline) is that this historically stoic and until recently dependable product category needs to mend its ways in terms of meeting today’s healthier living aspirations. It wasn’t […]