This Christmas, Aldi is making tails wag across the nation as it announces its brand-new Dog Mince Pies (£4.99, 4 pack). In a scene that could only be described as paws-itively adorable, a queue of four-legged friends was spotted queuing outside the supermarket’s Hinckley store. Clarion have teamed up with Aldi to make tails wag across the nation with the launch of its first ever Dog Mince Pies this Christmas, and […]
Chase Design Group blends craftsmanship and confidence, transforming a regional favorite into a beacon for authentic Wisconsin cheddar In the heart of Wisconsin’s Fox River Valley, at the crossroads of the North Woods where farm and forest intersect, is a village called Black Creek, where premium cheddar cheese gets its distinctive flavor profile. That’s where […]
Mrs Crimble’s, the number one free-from cake brand owned by Ecotone UK, is building on the success of its popular French Madeleines with a new on-trend flavour. Available now, Mrs Crimble’s Lemon French Madeleines, are a deliciously zesty version of one the brand’s famed formats, Classic French Madeleines. Each pack consists of six light and […]
This December sees vybey launch both its minimally processed complete nutrition bars and 3-in-1 hydration sticks into the UK It was Spring 25 in Australia when vybey; disengaged with the ultra-processed direction mass market protein bars were taking in mainstream retailers decided to extend its nutritionally complete agenda from nutrient-dense meal shakes and nootropic-rich coffee […]
Your bakery-inspired dreams are about to be realised with NEW Ben & Jerry’s Churrifically Churros-y and NEW Ben & Jerry’s Strawberry Doughnut-eee. Each bakery chunk revelation features 2x ice creams swirled together, 2x chunks, and epic gooey sauce. Together, they are dough-lightfully churr-ned. Let’s dig in: Ben & Jerry’s Churrifically Churros-y features five different delicious elements […]
NEW Kallø Apple & Cinnamon Puffed Oat Cakes launch in Waitrose Kallø, the natural food brand known for its healthy snacking products, has added to its innovative range of Puffed Oat Cakes with a delicious Apple & Cinnamon variant. Offering a healthier alternative to cereal bars and biscuits, Puffed Oat Cakes are the perfect mid-morning […]
SoreThumbStudio® recently helped Surya Foods take their flagship brand — Laila®, the UK’s no. 1 selling dry rice brand — and innovate it for the ready-to-eat category. This is one of the biggest NPD innovation projects Surya Foods has undertaken in recent years, supporting their mission to capture a greater share of the UK rice […]
Over the Moo partners with Dog Cat & Mouse to ignite its 1st national marketing push. Over the Moo, the award-winning disruptive dairy-free ice cream bites brand, has appointed independent creative agency Dog Cat & Mouse to shape and lead its first nationwide marketing campaign, which rolls out early 2026. The appointment comes as Over […]
This Black Friday, FATSO, the dark chocolate disruptors, are taking a stand against the flash sales and fakery of Black Friday. Created in partnership with Lowkey Creative Studio, the brand’s first OOH campaign will be going live on Saturday. The campaign puts a spotlight on their new Limited Edition bar – Deep Brew – with FATSO going all […]
Coley Porter Bell has unveiled its latest seasonal work for Tesco Finest, introducing a refreshed, rich and sensorial Christmas design for 2025, centered around the creative idea of “A Midwinter’s Feast”. Marking the third consecutive year the agency has partnered with Tesco’s premium tier on its festive packaging, this year’s work offers a more optimistic, […]