Biona Organic, the UK’s leading organic food brand, is expanding its product portfolio in 2026 with the launch of two new ranges spanning organic ready meals and breakfast cereals – both designed to meet growing demand for minimally processed, nutritious alternatives to convenience foods. Biona‘s new ranges offer: READY MEALS: WORLD BEAN MEALS Biona has […]
New Packaging Redefines Royal’s Legacy and Creative Campaign, “Crafted For Generations To Come,” Honors Decades of Trusted Quality Royal®, recognized as the #1 brand of Authentic Basmati rice in the United States, has today unveiled a refreshed jute bag design for its 20lb Authentic Basmati, marking a new chapter in the brand’s visual identity and […]
A twist on tradition. After eight years in Asia, 1664’s awareness remained low. To make a mark with its identity, and to become more than a beer, the brand needed a place in culture. Guided by its ‘Good Taste with a Twist’ platform, and the belief that true elegance defies expectation, 1664 entered the region’s […]
Opinion Piece by OXO Packaging Whatever product an individual purchases, the actual journey starts with the unboxing of that item. Once he/she gets their hands on the packaging, it delivers the utmost appeal, which can be either top-notch or below average. If it’s beyond expectations, these plants are the seed of the brand’s worth in […]
Mead may be one of the world’s oldest alcoholic drinks, but its story is far from finished. This February, Hive Mind Mead & Brew Co. unveils a Dark Cherry Traditional Mead, a rich, fruit-forward melomel inspired by the Norse tradition of infusing honey wine with foraged berries. The result is a beautifully balanced mead that […]
London-based brand and packaging agency Greatergood® Brands has created a new vitamin challenger brand, Hello Vitamins, designed to compete confidently with own-label ranges, DTC disruptors and entry-level Amazon products. Working across brand strategy, visual identity, packaging design and e-commerce website design, Greatergood® was tasked with building a vitamin brand that felt clear, credible and desirable in a crowded and […]
To celebrate Lunar New Year and the arrival of the Year of the Fire Horse, Highland Park has partnered with creative studio Butterfly Cannon to create a striking limited-edition release, designed to capture the attention of affluent millennial whisky drinkers. Rooted in Highland Park’s wind-swept Orkney home, the design transforms the pack into an experience […]
Harrison, specialists in hospitality architecture, interior design and brand storytelling, has announced a new strategic partnership with food and beverage consultancy experts, Conceptional, a leading food and beverage consulting firm specialising in hotels and experience-driven environments, food and beverage consultancy experts. Together, they will create a new client-focused solution which marries operational excellence and strategic design, helping […]
The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands and outlets and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Craft, […]
Wasabi, the popular Japanese and East Asian-inspired food brand, has launched a bold new national on-pack campaign, Lucky Dinners, by All Things, RCP and Unfinished. The campaign celebrates the simple joy of feeling lucky at mealtimes, drawing inspiration from Lunar New Year traditions where the number eight symbolises good fortune across many East Asian cultures. At the heart of […]