Shaq-A-Licious Just Got Kicks: Shaquille O’Neal Drops Sneaker-Shaped Gummies in Three Bold New Flavors

Shaq-A-Licious Just Got Kicks: Shaquille O’Neal Drops Sneaker-Shaped Gummies in Three Bold New Flavors

The Hershey Company Collab Brings a Flavor Explosion to Stores Nationwide After Slam-Dunk Success of Shaq-A-Licious XL Original and Sour Gummies Shaquille O’Neal, basketball legend and self-proclaimed “biggest kid in the candy store,” is lacing up for another sweet win. Introducing Shaq-A-Licious XL Gummies in sneaker shapes, the new addition to his popular Shaq-A-Licious XL Gummies line which launched […]

McDonald’s Monopoly returns with the ‘ultimate collab’ in new campaign by tms

McDonald’s Monopoly returns with the ‘ultimate collab’ in new campaign by tms

The integrated campaign by tms featuring iconic McDonaldland characters includes over £2 million in cash prizes, 1 in 4 chance to win instantly, limited-edition gameboard, and the first ever Monopoly themed menu item; Loaded Caramel McFlurry Monopoly at McDonald’s is back in the UK for the ‘ultimate collab’ – dropping a range of exciting prizes, […]

Robot Food Reimagines Co-op’s Irresistible Spirits and Cider with Bespoke Storytelling and Craft

Robot Food Reimagines Co-op’s Irresistible Spirits and Cider with Bespoke Storytelling and Craft

Global strategic branding studio Robot Food has unveiled a sophisticated new identity for Co-op‘s premium-tier ‘Irresistible’ spirits and cider range. The redesign champions own-brand as a desirable choice, equipping each product with a unique story and a distinctive visual style to compete with leading brands in their respective categories. Building on a successful ten year […]

Buddy Creates Bold, Characterful Identity for The Cornish Jar

Buddy Creates Bold, Characterful Identity for The Cornish Jar

The founders of The Cornish Jar don’t do ‘normal’ and believe life’s too short for predictability. What started as a passion project – feeling uninspired by the same-old mushy brown mainstream chutneys – quickly became a moreish mission to wake up the taste buds and ignite some excitement. Every jar is a rebellion against bland […]

Popcorn Kitchen Takes The Biscuit With Its Latest Festive Favourite

Popcorn Kitchen Takes The Biscuit With Its Latest Festive Favourite

You know Summer has drawn to a close when Popcorn Kitchen starts rummaging around in the pantry for its next big flavour push.  With Lemon Drizzle Cake, Blueberry Muffins, Bakewell Tart and Chocolate Brownies all providing moreish inspiration over the years, many might suggest that some uncompromising ‘biscuity joy’ was long overdue. Now gingerbread’s origins […]

The World Whisky Experience by IWSC brings the gold standard of global Whiskies to London

The World Whisky Experience by IWSC brings the gold standard of global Whiskies to London

This November, whisky lovers and industry insiders will gather at Christ Church Spitalfields for The World Whisky Experience hosted by IWSC —a curated exploration of the most highly awarded whiskies from around the globe. Drawing on the latest International Wine & Spirit Competition (IWSC) results, the event brings together over 200 drams, from iconic Scotch […]

‘Everyone has a Flavourite’: Walkers launches eye-catching new integrated campaign that celebrates its iconic flavours

‘Everyone has a Flavourite’: Walkers launches eye-catching new integrated campaign that celebrates its iconic flavours

The integrated campaign aims to remind the nation that nothing tastes as good as your favourite Walkers crisps Walkers and creative agency of record VCCP have today launched a new integrated campaign, ‘Everyone has a Flavourite’, bringing Walkers’ iconic flavours and distinctive brand assets to life across a series of twelve high-impact visuals. The new campaign is the first […]

THE PROTEIN BALL CO ADVANCES THE CAUSE FOR PROTEIN-RICH GRAZING

THE PROTEIN BALL CO ADVANCES THE CAUSE FOR PROTEIN-RICH GRAZING

As the original, minimally-processed, protein-rich pick-me-up, The Protein Ball Co has earmarked Lunch (Sept 24-25th) as the perfect foodie gathering to unveil it’s NEW ‘Ballsy by Nature’ direction. With ambitious new listings Caffe Nero and WH Smith travel hub stores recently onboarded and 10,000 new retail points in North America recently secured, the moment felt […]

Raising Cane’s is coming to the UK

Raising Cane’s is coming to the UK

First UK flagship restaurant to open in Piccadilly Circus late 2026 Chicken Finger fans rejoice as Raising Cane’s sets its sights on London’s West End for its highly anticipated debut in the UK. Set to open late 2026, Raising Cane’s UK flagship marks a major milestone in the brand’s global expansion and first foray into […]

McDonald’s Taiwan unveils the ultimate Kung Fu lesson for defending your fries – introducing Kung Fries

McDonald’s Taiwan unveils the ultimate Kung Fu lesson for defending your fries – introducing Kung Fries

Everyone knows the feeling… you turn away for a moment and your McDonald’s fries vanish into someone else’s mouth. Today, McDonald’s Taiwan offers a solution: the ultimate Kung Fu lesson – a brand-new martial art called ‘Kung Fries’, designed specifically to protect your golden treasures from sneaky fingers. To create this epic Kung Fu lesson, […]

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