PAPA JOHNS LAUNCHES GARLIC SAUCE TALISMAN  NECKLACE FOR HALLOWEEN

Stranger Bling merchandise marks the return of the brand’s Jack! character

PAPA JOHNS LAUNCHES GARLIC SAUCE TALISMAN  NECKLACE FOR HALLOWEEN

  Immortalising Papa Johns’ iconic Special Garlic Dipping Sauce, and inspired by cult horror classics, the talisman style necklace harnesses the mythical power of garlic to protect the wearer against supernatural spirits and possessed Halloween pizzas. Taking cues from gothic jewellery, the Stranger Bling necklace is forged in oxidised 925 sterling silver – a precious […]

B&B studio rebrands Australian soup brand La Zuppa with positioning and architecture inspired by a positive immigration narrative.

B&B studio rebrands Australian soup brand La Zuppa with positioning and architecture inspired by a positive immigration narrative.

B&B has reimagined the La Zuppa brand for Valcorp Fine Foods with a strategic repositioning and colourful identity and packaging redesign, aiming to reinvigorate the category, grow the range and increase relevancy and repeat purchase with a broader shopper base. Inspired by the founding family’s story, who arrived in Australia from Italy 100 years ago, […]

ITS DOUBLE TROUBLE FOR SEVEN BRO7HERS BRAND NEW DUO

<a><strong>ITS DOUBLE TROUBLE FOR SEVEN BRO7HERS BRAND NEW DUO</strong></a>

SEVEN BRO7HERS BREWING CO is launching two dreamy craft brews – a sweet and sour beer duo for the autumn. Tingling with fruity flavour, the ‘Sour Dreams’ offers a blackberry sour tang whereas ‘Sweet Dreams’ is a DIPA packing a punch at 9% ABV. Upcycling the left over ‘sweer and sugary wort’ from the DIPA […]

THE WAIT IS OVER – JÄGERMEISTER OPENS THE ICECOLD SUPERMARKET ON OXFORD STREET

“Iceland wouldn’t let us have a rave in their supermarket, so we made our own.”

THE WAIT IS OVER – JÄGERMEISTER OPENS THE ICECOLD SUPERMARKET ON OXFORD STREET

Oxford Street was buzzing this morning as the ICECOLD Supermarket opened its doors to customers keen to get into the cold. Teaser videos have dropped online this week featuring award-winning actor, rapper, comedian and ‘store manager’ Michael Dapaah.  Today, Jägermeister finally revealed itself as the iconic brand behind The ICECOLD Supermarket – after teasing with a  viral campaign starring the award-winning actor, […]

SIG signs major new partnership with WWF Switzerland to support thriving forests

SENDING A STRONG SIGNAL FOR POSITIVE SUSTAINABILITY IMPACT

SIG signs major new partnership with WWF Switzerland to support thriving forests

SIG has joined forces with WWF to help build resilient forest ecosystems globally by strengthening and expanding sustainable forest management, protection and landscape restoration.  “For more than a decade, SIG has led the industry in driving progress on sustainable forest management through Forest Stewardship CouncilTM (FSC TM) certification,” said Samuel Sigrist, CEO of SIG. “This exciting new […]

Vault49 Unveils Flavor-Forward Illustrative Packaging Redesign For Big Easy’s Kombucha Line

- Vault49’s New York studio has overhauled the packaging for wellness beverage brand Big Easy’s kombucha range. - Big Easy is a part of Beliv, Latin America’s fastest-growing bevtech company, with 40 brands in 35 countries. - Taking a bold, illustration-led approach, this redesign is part of Big Easy’s growth strategy in the US.

Vault49 Unveils Flavor-Forward Illustrative Packaging Redesign For Big Easy’s Kombucha Line

Brand Experience and Packaging Design agency Vault49 is excited to share details of its New York studio’s latest project – redesigning Big Easy’s core line up of kombucha beverages.   “Kombucha is big business – in soft drinks and the health and wellness industry,” said Jonathan Kenyon, Co-Founder of Vault49. Jonathan continued, “Where most competitor brands focus on kombucha […]

BOMBAY SAPPHIRE AND BAZ LUHRMANN LAUNCH ‘SAW THIS, MADE THIS’ CAMPAIGN, INVITING PEOPLE TO SEE THE WORLD AS A GALLERY OF CREATIVE INSPIRATION

The campaign was developed by AMV BBDO and rolls out across ten markets including the US, UK, Spain, Italy, Germany, Australia, New Zealand, Brazil, Greece and the Netherlands

BOMBAY SAPPHIRE AND BAZ LUHRMANN LAUNCH ‘SAW THIS, MADE THIS’ CAMPAIGN, INVITING PEOPLE TO SEE THE WORLD AS A GALLERY OF CREATIVE INSPIRATION

BOMBAY SAPPHIRE® has partnered with world-renowned film director and creative visionary Baz Luhrmann to launch its new campaign ‘Saw This, Made This’. With creativity being cited as the second-most in-demand skill in the world, and with people involved in creative pursuits proven to be more positive, Luhrmann has issued a creative call-to-arms, inviting people to discover the creative inspiration that […]

MRS CRIMBLE’S EXPANDS CULT MACAROONS WITH ON-TREND CARAMEL FLAVOUR

<strong>MRS CRIMBLE’S EXPANDS CULT MACAROONS WITH ON-TREND CARAMEL FLAVOUR</strong>

Mrs Crimble’s, the gluten-free bakery brand owned by Ecotone UK, is launching a new pack of six Caramel Macaroons to tap into the ongoing flavour trend in the snacking category.  Combining the delicious taste of caramel with Mrs Crimble’s signature coconut macaroons, the indulgent new cakes are available now in ASDA stores nationwide, RRP £1.50. The perfect […]

Riedel chooses SIG’s unique on-the-go packaging innovation combismile for iconic juice brands

RIEDEL FIRST TO USE COMBISMILE IN THE NETHERLANDS

Riedel chooses SIG’s unique on-the-go packaging innovation combismile for iconic juice brands

Dutch company Riedel, a leading producer of NCSD products, is the first in the Netherlands to offer its famous juices in SIG’s innovative on-the-go combismile carton pack. Riedel’s iconic Appelsientje, CoolBest and DubbelDrank juice brands will benefit from the clever design of combismile, which is also paired with SIGNATURE FULL BARRIER packaging material, where the small […]