F. Duerr & Son’s launch ‘Peamutt Squeezy’ exclusively in Pets at Home as they expand the Peamutt dog treat portfolio Pet food brand Peamutt Butter is jumping on the ‘humanising dogfood trend’ as it expands its top-selling range with new easy-to-squeeze ‘Peamutt Squeezy’. An affordable treat, Peamutt Squeezy will hit Pets at Home shelves across […]
Lucozade and We Are Social Sport, the sports division of socially-led creative agency We Are Social, are bringing the energy to tradies across the country with ‘Tradies All Stars’ trading cards. In partnership with We Are Social Sport, Lucozade created ‘Tradie All Stars’ – a set of bespoke trading cards immortalising the nation’s hardest grafters, […]
Cumbria-based leading baker Bells of Lazonby has appointed Rob Keeping as its new Managing Director. Rob Keeping joins the third-generation family business from Bread Holdings, where he currently operates as managing director for the north. Starting his career in the military, Rob served in various locations around the world, employed to manage sensitive and historic […]
Food & Beverage Marketing Experts Leans Into Storytelling And Authenticity To Help Brand Expand Beyond The Northeast The smell of Hatfield® pork on the grill is enough to make one suburban dad abandon lawncare mid-mow and drive his tractor through traffic, across town, following his nose to the source – his friend’s barbeque. That’s the premise […]
McCann’s “It’s Godda Be Rodda’s” challenges dessert traditions in moreish campaign Rodda’s, the iconic Cornish clotted cream maker, has unveiled its first-ever TV campaign, designed to redefine its clotted cream as the ultimate sweet treat companion. Developed in collaboration with McCann Bristol, “It’s Godda Be Rodda’s” aims to expand the appeal of clotted cream and […]
B&B has partnered with The Herbtender on the launch of a range of five organic teas, crafted with adaptogens, functional mushrooms and herbs. The agency worked on the original brand creation of The Herbtender – covering brand positioning, creative strategy, naming, brand design and packaging – across its initial product offering of adaptogenic supplements. The […]
& welcomes Vanessa Andrews as its new Marketing Director August 2025 will see Popcorn Kitchen up the ante with regards its Christmas gifting offer, courtesy of a 3-strong chocolate bar offer consisting of White Chocolate Raspberry, Dark Chocolate Orange and Salted Caramel Milk Chocolate Popcorn. With Salted Caramel Popcorn Chocolate already firmly established as a […]
Strategic food and drink brand consultancy The Collaborators has worked with fellow B Corp and ethical bottled water brand One Water to refresh its brand identity and packaging – bringing greater warmth, purpose and clarity to a business founded on doing good. Set up in 2005 by Duncan Goose, One was created with a clear […]
Multichannel campaign marks the first creative campaign for Cadbury’s Parents to Kids range in several years, which includes products such as Cadbury Dairy Milk Freddo and Little Bars Cadbury has today launched a new multichannel campaign in partnership with Merlin Entertainments, with the aim of making it easier than ever for families to create lasting […]
Some tastes just take you back. As an iconic British brand with a rich heritage and widespread affection, Ribena holds a unique place in people’s hearts and minds. For many, it is a vivid reminder of childhood, of simple pleasures, connection with family and loved ones, and a comforting sense of home. This insight led […]