As it celebrates 80 years in business, Bells of Lazonby is backing a “craft at scale” model to drive growth alongside plans to expand its Cumbrian bakery. Speaking to mark the milestone, managing director Rob Keeping said the company’s long-term strategy will focus on growing its Lazonby headquarters while continuing to evolve its offer across […]
What began as a surplus of bruised bananas in a university’s community fridge has quickly morphed into something altogether more substantial; namely a range of minimally processed, high fibre snack bars that salvage abandoned wonky fruit in the name of improved gut health. Early July sees a 4-strong team of student entrepreneurs (Lucie Campbell, Hannah […]
The redesign of Dedham Vale Vineyards by Contrast reappraises the English wine market by re-positioning the brand at the intersection of heritage and contemporary refinement, speaking directly to today’s and tomorrow’s wine connoisseur. Rooted in the provenance of the Dedham Vale countryside, immortalised by iconic British artists, the brand draws on a legacy of landscape, […]
Thirst has partnered with Scotland’s most iconic lager, Tennent’s, to reposition the brand visual identity for a new generation and transform it from a legacy staple into a culturally relevant and evolving beer brand. Originally tasked with refreshing the core brand identity, the challenge was clear: while Tennent’s remained a national icon, it was no […]
Creative agency, BrandMe unveil a bold new redesign in partnership with ready-to-drink brand, Twisted Shotz. A part of Asahi Beer USA‘s exciting portfolio of brands, Twisted Shotz required a bold and distinctive brand expression that could confidently occupy its own space. Collaborating with Asahi Beer USA, BrandMe built a bold and impactful design system for […]
Brand design agency bluemarlin has just unveiled the brand strategy and packaging identity for Cisk Session, a new lower-alcohol addition to the Cisk portfolio that’s been created to meet the evolving expectations of today’s more mindful drinker. Today’s launch builds on bluemarlin’s longstanding partnership with Maltese brewer Simonds Farsons Cisk, having already developed the wider […]
In January 26, Crunch Corn came into being, the sublimely crunchy, ‘savoury sister’ of connoisseur corn stalwarts, Popcorn Kitchen who longed to take their fine snacking learnings onto the savoury fixture, rubbing shoulders with the latest collection of hand-cooked crisps, nuts, biltong and scratchings. Inspired by Seville’s gourmet tapas bar scene where Peruvian Chocolo giant […]
Biscuits have historically harboured something of a likeable but frivolous reputation as a dependable mid-morning/afternoon pick-me-up, an honest hot beverage companion and as a reliable pass around cultural institution when friends or family drop by. Many of us still like to dunk our biscuits in our mid-morning tea, but what if the tea was already […]
Jägermeister is unveiling a new campaign and brand platform for the global launch of Jägermeister Orange, its new vibrant orange spirit. Created by The Midnight Club, the global campaign runs across social media and OOH, for the next two years. The new campaign, called “Orange by Nature”, centres on a series of films inspired by […]
The Manomasa name was created from a Latin American route: ‘Mano’ is Spanish for hand and ‘Masa’ is the maize dough that’s used to make traditional tortilla chips. Since its launch, the brand has built up a small but dedicated following, who delight in the delicious flavours and exciting textures found across the range. But […]