Last year, phase one of the “Love the Taste” campaign drove a 15% increase in shoppers, and now it’s back and bigger than before Today, beloved soft drink Vimto announces the second phase of its award winning “Love the Taste” campaign across the UK. Featuring bold creative and a multi-format media plan created by Wavemaker […]
Greatergood® Brand Design Agency has partnered with Oh Raw! on the brand and packaging design for their new range of freeze dried fruit and vegetable snacks. A Fresh Name and Logo Greatergood® led the project with the creation of the brand name “Oh Raw,” reflecting the brand’s celebration of unprocessed ingredients, raw ingredients. The brand features bold […]
Creative branding studio Kingdom & Sparrow has partnered with Bristol-based craft brewery Arbor Ales to deliver a bold and vibrant brand refresh, coinciding with the brewery’s national supermarket rollout in M&S stores, and South West rollout in Tesco and Sainsbury’s. Since 2007, Arbor Ales has been a mainstay of Bristol’s independent beer scene. Known for their adventurous brews and […]
Kingsley Beverages UK has launched its value own- brand ‘Kingsley’ soft drinks in Heron Foods to target heatwave spenders. The Peterborough-based drinks business has listed its Cola, Cherryade, Orangeade, and Lemonade in 2 Litre bottles (RRP 80p) and multi-packs of six 330ml cans (RRP £2.00). The drinks will be hitting shelves across the country from […]
In a new campaign we’re introduced to YUMBO, a brand-new, bigger, bolder, meatier meat stick option from Carl Buddig & Co. The humorous campaign hinges on an unexpected “meathead” – flipping the meaning from swole gym bro to anyone with an unapologetic craving for meat – and plays on the jumbo size of this new product to […]
Independent creative agency Impero is launching a powerful new campaign urging businesses to donate one hour of their employees’ salaries to UK food banks, in an attempt to counter child food poverty in the UK. The Lunch Hour Sacrifice presents a striking and uncomfortable visual narrative, depicting the heartbreaking realities of what children in the UK […]
Company’s Charity Focus Goes 100% UK-based Nurture Brands, the fast-growing ethical FMCG group, has switched its charitable donations to focus exclusively on UK-based FareShare – the country’s leading food redistribution charity. Previously the company had supported – via its membership of ‘1% for the Planet’ – a range of both UK and international charities. The […]
F. Duerr & Son’s launch ‘Peamutt Squeezy’ exclusively in Pets at Home as they expand the Peamutt dog treat portfolio Pet food brand Peamutt Butter is jumping on the ‘humanising dogfood trend’ as it expands its top-selling range with new easy-to-squeeze ‘Peamutt Squeezy’. An affordable treat, Peamutt Squeezy will hit Pets at Home shelves across […]
Lucozade and We Are Social Sport, the sports division of socially-led creative agency We Are Social, are bringing the energy to tradies across the country with ‘Tradies All Stars’ trading cards. In partnership with We Are Social Sport, Lucozade created ‘Tradie All Stars’ – a set of bespoke trading cards immortalising the nation’s hardest grafters, […]
Cumbria-based leading baker Bells of Lazonby has appointed Rob Keeping as its new Managing Director. Rob Keeping joins the third-generation family business from Bread Holdings, where he currently operates as managing director for the north. Starting his career in the military, Rob served in various locations around the world, employed to manage sensitive and historic […]