Pernod Ricard’s Olmeca Tequila is electrifying the tequila category with the release of three striking first and ‘Most Fantastic’ global limited-edition bottles for its award-winning Olmeca Silver1. Designed to drive differentiation in a fast-growing – but increasingly crowded – category, these exclusive bottles blend Olmeca´s modern-day party spirit with the rich tapestry of its Mexican heritage. […]
A brand with quiet confidence SALDO luxury wine is known for taking risks, not only with a wine style that explores uncharted territory, but also with its disruptive packaging. Defined by simplicity, SALDO’s core wines feature a Dymo label brand identity and nothing else – an intriguing minimalism that encourages curiosity and cuts through with […]
Nirvana, the UK’s first and still only dedicated no/low brewery, has launched ‘Nirvana Best’, its first-ever Amber Ale (0.5% ABV) and its take on a quintessentially British best bitter. Available in 500ml bottles and keg, the beer also features Nirvana’s new bold look – soon to be featured across its now eight-strong range. Nirvana Best is […]
Lindt are the masters of crafting indulgent chocolate, elevating technical skill to an art form. In our exploration, we discovered marble’s crucial role in achieving the highest quality chocolate, thanks to its natural properties that make it ideal for tempering. We focused on bringing this story to life, using marble’s texture, refined finish, and artistic […]
Bringing the goodness of probiotics to the people MilkyMist, a renowned dairy innovator from South India, has teamed up with SIG and AnaBio Technologies to introduce the world’s first long-life probiotic buttermilk in aseptic carton packs. This groundbreaking development, showcased at Gulfood Manufacturing 2024 in Dubai, represents a major breakthrough in the beverage industry, allowing […]
Cadbury, in partnership with its agency of record VCCP London has today launched a new integrated campaign designed to capture the true spirit of Christmas while celebrating special moments and diverse holiday traditions. This out of home-led campaign marks the first time in years that Cadbury has released a campaign specifically centred around the beloved advent calendar, […]
Dark nights maybe drawing in but in the world of stylish, conscientiously sourced chocolate, Gnaw has opted for a vibrant NEW splashes of colour brand identity; not only bringing a welcome dash of vitality and exuberance to the UK’s bustling chocolate and gifting fixtures but to trumpet the business’s new adult-orientated appreciation of nostalgic comfort […]
Independent brand design agency Vault49 share details of the latest work from its New York studio: an illustration-led design for a new range of canned cocktails by Angry Orchard. Identifying an opportunity in the RTD (ready-to-drink) category for a new product with an apple wine base, established US hard cider brand Angry Orchard developed a […]
Family (and friends) continue to work in partnership with Mornflake to revitalize its portfolio, the latest being the company’s exciting new approach to a range of oat bran based products. A serious challenge to national wellbeing Despite the ever-growing fitness industry and raft of media focussed on good food and diet, heart and gut health […]
Whole Earth, the UK’s number one peanut butter brand1, owned by Ecotone UK, is set to add a delicious new flavour to its range of squeezy peanut butters that extends the brand’s usage to the sweet desserts and toppings occasion. Salted Caramel Drizzler is part of the brand’s Drizzler range – the most successful innovation […]
