Bringing the goodness of probiotics to the people MilkyMist, a renowned dairy innovator from South India, has teamed up with SIG and AnaBio Technologies to introduce the world’s first long-life probiotic buttermilk in aseptic carton packs. This groundbreaking development, showcased at Gulfood Manufacturing 2024 in Dubai, represents a major breakthrough in the beverage industry, allowing […]
Cadbury, in partnership with its agency of record VCCP London has today launched a new integrated campaign designed to capture the true spirit of Christmas while celebrating special moments and diverse holiday traditions. This out of home-led campaign marks the first time in years that Cadbury has released a campaign specifically centred around the beloved advent calendar, […]
Dark nights maybe drawing in but in the world of stylish, conscientiously sourced chocolate, Gnaw has opted for a vibrant NEW splashes of colour brand identity; not only bringing a welcome dash of vitality and exuberance to the UK’s bustling chocolate and gifting fixtures but to trumpet the business’s new adult-orientated appreciation of nostalgic comfort […]
Independent brand design agency Vault49 share details of the latest work from its New York studio: an illustration-led design for a new range of canned cocktails by Angry Orchard. Identifying an opportunity in the RTD (ready-to-drink) category for a new product with an apple wine base, established US hard cider brand Angry Orchard developed a […]
Family (and friends) continue to work in partnership with Mornflake to revitalize its portfolio, the latest being the company’s exciting new approach to a range of oat bran based products. A serious challenge to national wellbeing Despite the ever-growing fitness industry and raft of media focussed on good food and diet, heart and gut health […]
Whole Earth, the UK’s number one peanut butter brand1, owned by Ecotone UK, is set to add a delicious new flavour to its range of squeezy peanut butters that extends the brand’s usage to the sweet desserts and toppings occasion. Salted Caramel Drizzler is part of the brand’s Drizzler range – the most successful innovation […]
Creative change agency Born Ugly today unveils its latest collaboration with Carlsberg group, delivering a global visual identity refresh of the Somersby brand. The refresh of Somersby aims to deliver greater brand standout in a noisy marketplace, as well as help people navigate the Somersby’s portfolio, and support brand consistency across Somersby’s major markets. The refresh has […]
‘Power Pots’ launched in two indulgent flavours, each containing 20g protein Nomadic has launched ‘Power Pots’, its latest foray into protein-rich products and the company’s fourth launch of 2024. The duo of flavours – Chocolate Brownie and Smooth Caramel – feature a combination of vanilla yogurt with granola, plus chocolate brownie or caramel pieces. Each […]
Groundbreaking industry news: Catering to the industry’s need for fast growth and flexible production SIG, a leading packaging solutions provider, is announcing the expansion of its SIG Neo filling machine portfolio, featuring the world’s fastest and most flexible aseptic carton filling machine for multi-serve formats. Now, with the debut presentation of SIG Neo Slimline 15 […]
A brand creation concept by Intertype Studio and Officina Poligonale. Tairsgeir – The Gaelic name for the tool traditionally used to cut peat on the moorlands of Scotland. Peat is used to dry our barley and gives our whisky its unique character; aromas of oaky spice and peach cobbler fill the nose, complemented by notes […]
