Bristol-based herbs, spices and ingredients brand Bart is on a mission to put the joy and romance back into the category with its latest refresh. The new brand design, created by award-winning The Space Creative, aims to inspire home cooks by delving into the rich history and origins of each ingredient. The packaging pays homage […]
UK Wholefoods listing goes live with more high profile listings to follow… June 2024 sees Australia’s leading complete meal powder provider vybey make its 1st foray into UK bricks & mortar retail with its ground-breaking brain care nutrition range courtesy of Wholefoods. Founded by Scottish entrepreneurs Gordon Belch and Rory Paterson, vybey was born from […]
Kallø, the natural food brand owned by Ecotone UK, is set to launch a new range of organic stock pots in delicious Chicken and Vegetable flavours into Waitrose (RRP £2.50). The UK’s number one organic stocks brand, is looking to fill a gap in the category for a stock pot that appeals to an eco-conscious […]
This June sees Three Robins extend its award-winning oat milk range with the launch of two game-changing, oat milk-based smoothies for 3-12 year olds, offering the holy grail of health, taste, and convenience. If that wasn’t exciting enough, these fibre-rich smoothies have no added sugar and are packed with beneficial veg (carrot, parsnip, courgette & […]
Global beverage branding specialist Thirst has created a masterbrand identity for Brooklyn Brewery, enabling global cohesion while retaining the legacy brand’s bold iconicity. Thirst maintains a long-term creative partnership with Brooklyn Brewery, alongside partner Carlsberg Group. The global drinks specialist has already created the positioning and identities for Brooklyn Pilsner and Pulp Art, as well […]
McDonald’s is celebrating all those surprising moments McDonald’s customers love about fries with a new campaign created by global marketing agency tms. The “Surprize Fries” campaign sees McDonald’s unleashing millions of feel-good prizes with every medium or large fries, inviting customers to “Peel your fries, to get a surprize!”. Each order of fries will come with a […]
The Silver Spoon Company collaborated with Bristol-based strategic brand design studio, Outlaw, to reimagine the Crusha brand, increasing its relevance to a much bigger and broader audience. Since the 1950s, Crusha has been the original milkshake syrup. However, the brand needed a fresh visual identity to appeal to a new generation of milkshake lovers and […]
Innovative smoothies and soups in SIG SmileSmall carton packs ITO EN, a key player in Japan’s beverage industry, innovates the market with the launch of two premium beverages with bite-sized pieces in SIG SmileSmall carton packs, made possible by the SIG Drinksplus technology integrated in the SIG SmileSmall 24 Aseptic filling machine. The two new […]
Snacking biscuit challenger, Good Guys Bakehouse, has raised £550k to fuel retail growth for its biscuit melts range. The raise was driven by heavyweight FMCG angel investors including Nick Bunker – Non-Exec Chair of Spar Retail UK and ex MD of Pladis UK and KP Snacks, David Bell – Chair of Hackney Gelato and ex […]
The UK’s leading flatbread brand has launched its first integrated campaign today. Created by independent full-service agency Recipe, the new campaign introduces the bold, playful tone of the brand through attention-grabbing visuals across TV, OOH, DOOH and social. Deli Kitchen is the largest brand in the flatbread category. Their products are stocked in all major […]