BACARDI TOASTS TO A FESTIVE SEASON WITH NEW GLOBAL GIFT PACKS DESIGNED TO ENJOY THE BEST OF THE HOLIDAYS
Bacardi Limited,lights up this year’s holiday season with new brand expressions and ultimate party ideas…
Crown Royal Introduces Maple Finished Whisky
Crown Royal added another branch to the family tree with the announcement of the brand’s…
Diageo will take a shareholding in USL – Mallya’s Indian Spirits Company
Diageo will now launch a Mandatory Tender Offer to the public shareholders of USL Diageo…
VML creates Australia’s largest BlippAR campaign for Jameson Irish Whiskey
Digital agency VML Sydney has launched Australia’s biggest BlippAR activation as part of their campaign…
Bacardi Names New Senior Global Rum Category Director
Bacardi Limited, announces the internal appointment of Dmitry “Dima” Ivanov, 36, as Senior Global Category…
Coley Porter Bell Creates New Member of Chivas Regal Family
Coley Porter Bell has designed the packaging for the newest permanent member of the Chivas…
BACARDI LIMITED NAMES NEW CHIEF FINANCIAL OFFICER
Bacardi Limited, today announces the planned retirement of Senior Vice President and Chief Financial Officer…
Diageo Announces Winners of 9th Annual Golden Bar Awards
Diageo, the world’s leading beverage alcohol company, honored spirits, wine and beer distributors at the…
Diageo could get controlling stake in Mallya’s United Spirits
Sources have revealed that United Spirits Vijay Mallya is in London with Senior Executives and…
IN ITS 150th YEAR, BACARDI CELEBRATES SUCCESS, RESILIENCE AND GROWTH SINCE ILLEGAL CONFISCATION OF CUBAN ASSETS 52 YEARS AGO
In its 150th anniversary yearlong celebration, Bacardi celebrates its tremendous success as the world’s largest…
Top Female Bartenders Shake up a Storm at the Rhuby Pink Your Drink Cocktail Competition national final
Rhuby, the all natural Swedish rhubarb liqueur, hosted an all-female cocktail competition final at The…
United Spirits and Diageo could sign deal on Thursday!
Associates close to United Spirits have revealed to DNA News India that this much anticipated…
SMIRNOFF® LAUNCHES £7M ‘NIGHTLIFE EXPERIENCE’ CAMPAIGN
SMIRNOFF has launched #YoursForTheMaking‟ in the UK as part of a £7m Western Europe media…
BALLANTINE’S ADDS BMW MASTERS TO GLOBAL GOLF PLATFORM
Ballantine’s signs sponsorship agreement with the BMW Masters for the next three years. The inaugural…
Guinness to launch ‘Made of More’ advertising campaign
Diageo, owner of Guinness, announces details of a new multimedia advertising campaign that will run…
WILLIAM LAWSON’S® HIGHEST RANKED SCOTCH WHISKY IN IWSR ELITE BRANDS LIST
The outstanding international growth of WILLIAM LAWSON’S® Blended Scotch whisky has been recognised by the…