Hennessy, one of the world’s best-selling Cognac, announced a first-ever collaboration with fashion house Opening Ceremony to celebrate an encounter of two cultures – “East Meets West” – with an X.O-inspired limited-edition collector’s piece.
Available here, the Hennessy X.O “East Meets West” Travel Bag by Opening Ceremony is inspired by co-founders’ Carol Lim and Humberto Leon’s heritage and world travels, with an aesthetic that blends tradition and heritage with modern elements. The stunning design perfectly holds the iconic shape of the Hennessy X.O bottle – the world’s original X.O Cognac and ultimate gift this holiday season.
Hennessy X.O is the world’s original X.O Cognac that established the category back in 1870. The blending of East and West has played an important role in the brand’s long-standing legacy and cultural heritage for almost as long. The first shipment arrived in China in 1872, making it one of the first global markets to embrace X.O, where the refined golden-hued blend was dubbed the “Golden Elixir.”
“The collaboration with Hennessy was born from a shared passion for bringing together and celebrating different cultures. For this design, we wanted to explore and honour our heritage by drawing inspiration from family traditions, our world travels, and the blending of our Eastern and Western backgrounds,” says Opening Ceremony co-founder, Humberto Leon. “The bold, rich flavour of X.O reminds us of family celebrations and toasts to success and good fortune, so to capture that spirit, we created a modern, luxurious travel bag in vibrant gold, a colour that represents prosperity in our Asian cultures.”
Initially inspired by a trip to Hong Kong, Opening Ceremony was founded as a place to share a love for exploration with an ethos that has long-championed the encounter of different cultures. “We created Opening Ceremony as a place to share discoveries from our world travels, and fittingly, our name was inspired by the modern games that bring together cultures from across the globe,” says Opening Ceremony co-founder, Carol Lim. “Like us, Hennessy champions the blending of different identities, and we were thrilled at the chance to work with this legacy brand that has such a storied history.”
This shared passion inspired the creation of Hennessy’s X.O East Meets West, a new cocktail exclusively available through premiere cocktail delivery service, Cocktail Courier. In a nod to Lim and Leon’s Hong Kong travels, the signature recipe marks the ultimate expression of “East Meets West”: traditional Chinese tea service meets the modernity of Western mixology with a custom ice mould, offering a contemporary way to enjoy the bold, rich flavours of X.O this holiday season.
Available for purchase starting December 12th, the Hennessy X.O East Meets West Inspired by Opening Ceremony Cocktail Kit ($204) comes with a step-by-step guide and ingredients – including a 750ml bottle of Hennessy X.O – to make 12 cocktails. The first three people who visit Cocktail Courier’s site on December 12th will receive a complimentary travel bag.
The Hennessy X.O “East Meets West” Travel Bag by Opening Ceremony (SRP: $350) is available for a limited time here.
Source: Hennessy
You must be logged in to post a comment Login