Carlton Draught Brings Freshness to Life in New ’46ers’ Ad by Clemenger BBDO Melbourne

Carlton Draught Brings Freshness to Life in New ’46ers’ Ad by Clemenger BBDO Melbourne

Clemenger BBDO Melbourne and Carlton United Breweries (CUB) have launched Carlton Draught’s new ’46ers’ campaign, bringing the iconic beer back to TV screens after a five year hiatus. In Australia, a fresh keg of Carlton Draught is changed every 46 seconds, making it Australia’s freshest tap beer. This insight led to the development of the […]