Kinder Joy, the uniquely surprising treat made especially for kids with parents in mind, for the second time launched a new television commercial during The 91st Oscars on Sunday, February 24, 2019. The new 30-second advertisement, “Why You Do It,” taps into the pivotal role that parents play in creating everyday surprises for their children. […]
After using its bumper buy of Super Bowl spots to launch its #corntroversy ‘ingredient transparency’ campaign, Bud Light is once again using a very public window – the Oscars ad break – to shame MillerCoors over its use of ‘corn syrup’ as part of the brewing process. The public spat began at 2019’s Super Bowl […]
McDonald’s is thanking all the people who make all-day breakfast possible in a spot by Leo Burnett in Chicago, which aired during the Oscars. The ad, “Good Morning Oscars,” celebrates everyone who works to whip up McDonald’s hash browns, Egg McMuffins and pancakes. The voiceover points out that the officially allotted time for an Oscars acceptance […]
Piper-Heidsieck, the revered French Champagne house known worldwide for the red of its label and the gold of its wine, unveiled today the “Red Carpet Ready” limited edition magnum bottle that will be poured exclusively at the 88th Oscars ceremony and Governors Ball, the Academy’s official post-Oscars celebration. With only 1000 bottles produced, the special limited […]
https://www.youtube.com/watch?v=O_LJVfKN2iI Lipton revealed plans for the launch of its “Be More Tea campaign,” a new global brand positioning encouraging people to snap out of their routines and to embrace each day with a more present, playful and thoughtful mindset. The campaign will kick off with a 60-second spot to air during the Academy Awards featuring […]