Echo Falls launches its first ever Rosé Seltzers with botanical twist

Echo Falls launches its first ever Rosé Seltzers with botanical twist

Echo Falls, the £135m brand from Accolade Wines, has unveiled its first ever Rosé Seltzers intended to appeal to consumers looking to moderate their alcohol consumption. A light and refreshing mix of Rosé wine, sparkling water and no artificial fruit flavours, the 250ml (4.5%) cans contain only 69kcal and are available in three on-trend fruit fusion […]

Accolade Wines confirm Caroline Thompson-Hill as Regional Managing Director for Europe

Accolade Wines confirm Caroline Thompson-Hill as Regional Managing Director for Europe

Caroline Thompson-Hill has been appointed Accolade Wine’s new regional Managing Director for Europe as the company outlines its focus on the consumer and the customer.  Led by an emphasis on its key channels and exciting innovations, Accolade’s vision is to be the wine company its consumers, customers and partners want to engage with the most. […]

Echo Falls unveils sophisticated new look and fresh positioning to attract new audiences

Echo Falls unveils sophisticated new look and fresh positioning to attract new audiences

Echo Falls has unveiled a redesign across its entire portfolio, alongside new brand positioning intended to recruit younger shoppers and expand the category.  The £135m brand from Accolade Wines has given its collection a fresh look, with a modern and sophisticated design incorporating a new ‘waterfall’ asset. Created to stand-out on shelves, the designs will complement […]

Carlsberg UK Welcomes Over 1500 Visitors to 2016 Christmas Trade Shows

Carlsberg UK Welcomes Over 1500 Visitors to 2016 Christmas Trade Shows

Carlsberg UK’s Christmas Trade Shows, featuring 50 of the best suppliers in the business, attracted more than 1500 attendees across its four shows in London, Leeds, Manchester and Stoneleigh. Following the 30th anniversary of Carlsberg UK’s annual Christmas trade shows in 2015, this year’s events took place during September and October, giving guests a wealth […]