Diverse Hands Become the Golden Arches in McDonald’s National French Fry Day Campaign

Diverse Hands Become the Golden Arches in McDonald’s National French Fry Day Campaign

People love McDonald’s World Famous Fries and they love sharing them too, making them one of the most shared foods in the world. So in honour of July 13’s #NationalFrenchFryDay, the American fast food company celebrated with a national campaign encouraging consumers to ‘Share the Love’ in the US. The work, which was created by […]

Slush Brand ICEE Launches in the UK with New Campaign by Quiet Storm

Slush Brand ICEE Launches in the UK with New Campaign by Quiet Storm

ICEE, a leading carbonated slush brand in the USA, is celebrating its UK launch with a humorous animated campaign created by Quiet Storm. The brand was founded in the 1950’s and was the world’s first carbonated slush.  The agency, which was appointed by Nichols plc. after its work on the Vimto brand contributed to a […]

Honest Tea Shows How ‘Small Decisions’ Can Impact an Entire Supply Chain

Honest Tea Shows How ‘Small Decisions’ Can Impact an Entire Supply Chain

Coca-Cola’s Honest Tea wants to show how buying less-surgery drinks can make waves down the entire supply chain, lifting up communities around the world along the way. Honest’s new ‘Small decision. Big impact’ campaign highlights the brand’s longstanding mission to democratise organics and promote economic opportunity – as well as its expanding portfolio. Looking to promote its […]

NISSIN Hires Japanese TV Monster for New Campaign by Dentsu Brazil

NISSIN Hires Japanese TV Monster for New Campaign by Dentsu Brazil

In a campaign to reinforce the Asian Flavors of NISSIN Foods Brasil, the company presents its newest executive – straight from Japan. Gotsui Wasabi, is a superstar monster who, after having his TV show canceled, took a trip around the world looking for a new job. Knowing how successful NISSIN has been over the last 50 years […]

Idris Elba Urges People to ‘Summer Like You’re on Vacation’ with Stella Artois

Idris Elba Urges People to ‘Summer Like You’re on Vacation’ with Stella Artois

Vacation is the best part of the summer, and to make the most of those non-vacation days during the season, it’s best to incorporate the vacation mentality into your daily summer life while enjoying a Stella Artois – according to actor and DJ Idris Elba. Elba, who creative directed the ‘Summer Like You’re On Vacation’ ad, stars […]

Atomic London Unleash More Animals in New ‘We Are Animal’ Campaign for Peperami

Atomic London Unleash More Animals in New ‘We Are Animal’ Campaign for Peperami

Animal is back and this time he’s brought some mates, ‘Chicken’ and ‘Beef’. Although designed to re-position Peperami as a protein snack for a new generation, this epic, tongue-in-cheek 40’ animated TV spot by Atomic London is every bit as irreverent as you would hope from a Peperami ad. Directed by Rick and Mario at […]

Taproot Dentsu Creates ‘Made Differently’ Campaign for Smartwater

Taproot Dentsu Creates ‘Made Differently’ Campaign for Smartwater

Coca-Cola India has enlisted Indian celebrities Rana Daggubati and Radhika Apte to help promote its premium water brand Smartwater. The ‘Made Differently’ campaign highlights the unique and distinct characters of the two brand ambassadors in a bid to showcase the innovative elements of the Smartwater brand. The campaign by Taproot Dentsu, aims to position people […]

Dairy Farmers of Canada Launches Forward-Thinking Myth-Busting Campaign

Dairy Farmers of Canada Launches Forward-Thinking Myth-Busting Campaign

Dairy Farmers of Canada (DFC) has launched a new campaign that aims to demonstrate to Canadian millennials just how forward-thinking farming practices are in producing dairy products of exceptional quality. This new push is an evolution of an earlier initiative that launched in January 2019, which addressed myths and misconceptions of Canadian dairy and the […]

McDonald’s McDelivery and Leo Burnett London Interrupt the Movie World in New Campaign

McDonald’s McDelivery and Leo Burnett London Interrupt the Movie World in New Campaign

McDonald’s, together with Leo Burnett London, have launched a new campaign celebrating McDonald’s McDelivery being part of late-night Movie Nights on ITV2 ITV3 and ITV4. The campaign is part of a sponsorship deal between ITV and McDelivery powered by Uber Eats, for the broadcaster’s post 9pm digital network film package secured by OMD UK. Created […]

Burns Group Unveils New ‘Seize the Lake’ Campaign for Labatt

Burns Group Unveils New ‘Seize the Lake’ Campaign for Labatt

This summer, Labatt sought to establish its relevance among its core demographics, particularly within the Great Lakes market. Given the region’s prominent “lake culture,” Labatt wanted to show how the brand deeply understands (and endorses) this summer time phenomenon.  Labatt tapped Burns Group to create a campaign that was built on the idea that our […]

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