Ready Brek Returns to TV and Brings ‘Central Heating for Everyone’

Ready Brek Returns to TV and Brings ‘Central Heating for Everyone’

Ready brek, the smooth porridge oat brand from the Weetabix Food Company, is returning to TV for the first time in five years, with its ‘Central Heating for Everyone’ campaign. The advert by creative agency bigdog, brings back Ready brek’s iconic ‘glow’, which was also reintroduced on pack earlier in 2018. Unveiled in time for […]

Bacardi’s First Person Viewpoint Zombie Cocktail Film will Get You Thirsty for Nightmares

Bacardi’s First Person Viewpoint Zombie Cocktail Film will Get You Thirsty for Nightmares

 Halloween costume and party planning has already begun, and BACARDÍ is packing a punch with its latest creative campaign full of frights and delights. All summer, BACARDÍ celebrated its campaign, “Do What Moves You,” but come Halloween, they’ll make people move in a different way: making them jump out of their seats with a […]

Dolmio’s Battle of Dinnertime Makes Well-Aimed Fun of the Daily Struggle of Parent Life

Dolmio’s Battle of Dinnertime Makes Well-Aimed Fun of the Daily Struggle of Parent Life

 Mars, Incorporated has released the latest advert in its Dolmio ‘No drama’ campaign. Building on insight that gathering the family to the table for dinner can be the most difficult task parents face every day. The film introduces two armies; one made up of parents, the other all their children. The spot shows an […]

Coca-Cola Launch New ‘Australian Moments’ Campaign by McCann Sydney

Coca-Cola Launch New ‘Australian Moments’ Campaign by McCann Sydney

 Coca-Cola has launched a campaign via McCann Sydney, commemorating 80 years of great tasting beverages made by Australians in Australia. The integrated marketing campaign will have multiple touchpoints with consumers led by a new locally-produced TVC running across screens and also supported in PR, social media and out-of-home. The TVC will be aired during […]

Cadbury Roses Returns to Screens, Celebrating Another Way to Say ‘Thank You’

Cadbury Roses Returns to Screens, Celebrating Another Way to Say ‘Thank You’

 Cadbury has unveiled a new £2.8 million marketing campaign celebrating Cadbury Roses. The campaign is a fresh take on one of the most popular slogans in advertising history, “Thank you Very Much” and is once again set to make Cadbury Roses the perfect way to say ‘Thank You’. The new creative by VCCP, draws […]

Domino’s is Still the Official Food of Everything in New Campaign by VCCP

Domino’s is Still the Official Food of Everything in New Campaign by VCCP

On September 21 Domino’s, the UK’s best-loved pizza, has launched the first of a new series of TV spots that continue to cement the brand as “The Official Food of Everything”. In the year since the well-known slogan launched, Domino’s has been the Official Food of Everything from squads and breakups to Valentine’s Day and […]

Heinz Innovates with Ad Printed on Bacon to Launch its New Ketchup Flavour in Brazil

Heinz Innovates with Ad Printed on Bacon to Launch its New Ketchup Flavour in Brazil

Heinz is launching in Brazil its Caramelised Onion & Bacon Ketchup and to speak directly to those crazy for this delicacy, ad agency Africa and the Kraft Heinz Company decided to use the medium bacon lovers love the most: the bacon itself. Taking advantage of International Bacon Day, celebrated earlier this month, a fun and […]

BBDO Vietnam Pairs 7UP with Seafood as a Ritual in New Summer Campaign

BBDO Vietnam Pairs 7UP with Seafood as a Ritual in New Summer Campaign

Leveraging on the fact that seafood dishes and lemon-lime go hand-in-hand, 7UP has been focusing their communications on pairing the brand with seafood since 2014. To turn this common behaviour into a ritual where consumers would naturally choose 7UP Lemon-Lime to complement their favourite seafood meals, BBDO Vietnam and PepsiCo devised a summer campaign that […]

KFC Brings the Sweet – and the Heat – to Its Fried Chicken with New Hot Honey Flavour

KFC Brings the Sweet – and the Heat – to Its Fried Chicken with New Hot Honey Flavour

 Kentucky Fried Chicken (KFC) is bringing the sweet – and the heat – to its world famous fried chicken with its newest menu item, Hot Honey. Inspired by a trending flavour mash-up of golden honey blended with mild peppers, the new flavour adds an unexpectedly delicious burst of sweet honey with the spicy kick […]

Absolut Teams with Jesse Tyler Ferguson to ‘Stop the Sugar Coating’ in Celebration of New Absolut Grapefruit

Absolut Teams with Jesse Tyler Ferguson to ‘Stop the Sugar Coating’ in Celebration of New Absolut Grapefruit

 Absolut Vodka, the #1 imported vodka in the US, unveils its #NoSugarCoating campaign to celebrate its latest flavoured vodka – Absolut Grapefruit – made with no added sugar. With the help of actor, from Emmy-award winning series Modern Family, Jesse Tyler Ferguson, Absolut is proving just how refreshing transparency can be with a series […]

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