The 21st edition of The FAB Awards are now open for entries. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, Direct, Sales Promotion, Brand Identity, Interiors and Retail Environment, Mobile Marketing & […]
Stonyfield Organic, the US’ leading organic yogurt maker and a mission-led brand known for rewriting the rules to deliver healthy food and a healthy planet, has added some star power to its #PlayFree initiative. In a newly released video, “The Ridiculous New Rules of Soccer” featuring actor Adam Scott, perhaps best known for his role as Ben Wyatt on television’s Parks […]
Cadbury has unveiled a magical new Christmas campaign to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert by VCCP, urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive […]
Domino’s, the UK’s best loved pizza, is launching the next instalment in its brilliant “The Official Food of Everything” campaign. Everyone loves a pizza night in with friends as they are getting ready for a night out, so it seemed only logical for Domino’s to make this ritual official. That’s why they’ve named themselves “The […]
Colourful animation is used to eye-catching effect in a new series of social assets and out of home created for Genius Gluten Free by TMW Unlimited. The work, part of Genius’ ongoing ‘What’s Your Gut Feeling’? strategy features the inside of a stomach in which the discomfort of eating gluten is strikingly brought to […]
Bud Light is releasing new ‘Dilly Dilly’ creative during one of the biggest football days of the year – Thanksgiving, and it features a royal feast with the newest characters in the series. In the 45-second spot by Wieden+Kennedy New York, the King character sits at a table with the pasty and very proper […]
To promote its relationship with UberEATS, McDonald’s releases two new 60-second spots which take a look at the real reasons we end up getting take out. Created by Leo Burnett London and directed by Tony Barry at Knucklehead, ‘Passing Ships’ and ‘Play Date’ subvert the fast food advertising genre to feature two very real-life, […]
Kraft is poking a bit of fun at Thanksgiving culinary traditions and promoting its mac & cheese as a viable alternative, especially for kids who won’t eat their Brussels sprouts or candied yams. While the meal is a time to give thanks for family, friends and the bounty of food on the table, sometimes […]
Domino’s, one of the UK’s best loved pizza, has launched its new Cheeseburger pizza. With a campaign aptly named ‘The Official food of WTF!’, VCCP has created a series of social films, which explore the sensory experience enjoyed as you dive into Domino’s newest pizza creation. The films feature a split screen; in the bottom […]
SVEDKA’s new “Bring Your Own Spirit” message channels its original and energising brand ethos through vibrant imagery, captivating content, and declarative language. The 15- and 30-second TV commercials showcase an eclectic and energetic cast, bringing their own spirit to the occasion and living their lives with authenticity, diversity and originality. In its digital ad creative, […]