Burger King once again reveals its transgressive nature, this time with an activation that will awaken passion… and kisses. To celebrate International Kissing Day, which takes place on April 13th, the brand has decided to remove fresh onions from their menus, ensuring that on such a special day the only thing that lingers are […]
Mountain Dew boosted awareness and engagement on video streaming platform Twitch with a chatbot aimed at gamers. The PepsiCo soft drink brand unveiled its DEWbot last year as part of a “Rig Up” promotion that awarded a $50,000 gaming Super Rig supplied by Origin PC. The eight-week campaign featured gaming influencers and urged fans to […]
SlimFast UK continues its partnership with former X Factor winner and celebrity brand ambassador, Alexandra Burke to front the launch of its latest TV ad campaign, ‘Works for Me’. Created by integrated marketing agency, HeyHuman, the campaign aims to drive brand awareness of the two new SlimFast’s Advanced Vitality ready-to-drink shakes amongst other core products […]
A.G.Barr is launching a TV campaign to support its Rubicon Spring brand. Created by BMB, the 30-second “Fruity Fling” film will run for six weeks, supported by digital and social media channels. The agency is aiming to build on the success of its original 2016 “Fruity Fling” commercial for Rubicon Spring with a sequel […]
Following the recent introduction of the UK sugar tax, Haribo has flipped its continuing ‘Kids Voices’ campaign on its head by bringing in an adult-voiced young lad to promote its reduced sugar product. Quiet Storm’s latest spot for the global confectioner begins with a group of adults – voiced by children – discussing the […]
Walkers has launched a new TV ad marking 70 years since Leicester butcher Henry Walker first sold potato crisps. The ad consists of a compilation of clips showcasing the fashions of the second half of the 20th century and featuring crisps being consumed in various era-defining contexts. The spot, set to the theme from […]
McCoy’s – the UK’s number one ridged crisp – launches their first radio campaign to promote some of it’s much loved flavours with a twist. Two years after his TV debut, Flavour has finally made it to radio. But he’s more shock-jock than drive-time-smoothie, as we hear him indiscriminately prank-dial the unprepared nation with one […]
Dine has launched a new product backed by a global through-the-line campaign from Colenso BBDO. Cat owners love their cats unreservedly. It’s a deep and special bond that, let’s face it, can often be a little one sided. Dine understands the key to this emotional bargaining is food – gorgeous food, designed to satisfy their […]
Snickers, with its iconic global campaign “You’re not you when you’re hungry”, is introducing a new twist – “You get confused when you’re hungry.” On Tuesday, March 27, Ronaldo, “o Fenômeno” (the phenomenon), was caught cheering for Argentina – Brazil’s historical football rival – at an exhibition game against Spain, in Madrid. This unique scene is part of a Snickers campaign […]
This Easter, HoneyBaked Ham has come up with a fun promotion tied to the holiday, a commercial that first ran in December about a woman named Kelly and her failed attempt to bake a ham. In this social campaign by BBDO Atlanta, Kelly is back and saving herself the trouble of baking and going straight […]