Belvedere Vodka and Janelle Monáe Debut Stunning Limited-Edition Bottle

Belvedere Vodka and Janelle Monáe Debut Stunning Limited-Edition Bottle

Belvedere Vodka, the original super-premium vodka, is excited to debut its stunning limited-edition bottle with awarded actor, musician, and activist Janelle Monáe, available in-store globally beginning June 2019. The metallic collage design, with an aesthetic aimed to peel back layers and reveal the beauty within, illustrates the multifaceted character of both Monáe and Belvedere. The final punctuation […]

Watneys is Making a Comeback by Equity Crowdfunding to Re-Launch More Iconic British Beers

Watneys is Making a Comeback by Equity Crowdfunding to Re-Launch More Iconic British Beers

Watneys, once the UK’s biggest selling beer, is back with a difference. The beer, originally brewed in London in 1837, was once synonymous with a cheeky tipple in pubs around the country, especially their (in)famous Watneys Red Barrel. Now it is back having reinvented the iconic brand for the tastes of the modern drinker and […]

Fourth Wave Launches Wine Range for New-Gen Drinkers in Collaboration with Denomination

Fourth Wave Launches Wine Range for New-Gen Drinkers in Collaboration with Denomination

Australian organic wine producer Fourth Wave launches a range of lighter-style wines called Tread Softly in partnership with drinks design specialist Denomination. Tread Softly has been created as a ‘next generation wine for the next generation of drinker’ in response to the increasing appetite for light wines that taste good, whilst having minimal environmental impact. Denomination’s work illustrates […]

Chang Beer Teams Taste of London 2019 to Showcase the Best of London’s Dining Scene

Chang Beer Teams Taste of London 2019 to Showcase the Best of London’s Dining Scene

Thai brewer, Chang Beer, has announced it will be Taste of London’s official beer sponsor for both its summer and winter events. The move is strategically positioned to continue building market presence in the UK and fostering a more in-depth understanding of the international gastronomy world. Guided by an ancient Thai philosophy of perfection (called ‘lamiat’ in […]

Here Design Unveils The Balvenie Stories, Telling Unique Tales of Human Character, Endeavour and Craft

Here Design Unveils The Balvenie Stories, Telling Unique Tales of Human Character, Endeavour and Craft

Single malt Scotch brand The Balvenie has launched a new range of three whiskies with packaging design by London-based studio Here Design. Building on a longstanding relationship with parent company William Grant & Sons which includes design work for Grant’s blended Scotch whisky, Hendrick’s Gin and Glenfiddich, this latest project by Here Design includes the […]

Mads Mikkelsen Deals with the Person Responsible for Carlsberg’s Old Beer in the UK. Probably.

Mads Mikkelsen Deals with the Person Responsible for Carlsberg’s Old Beer in the UK. Probably.

Carlsberg brand philosopher Mads Mikkelsen returns to UK TV screens this May, as part of Carlsberg UK’s ambition to tell 97% of UK adults about new Carlsberg Danish Pilsner. The new UK-specific TV ad by Fold7, will run through summer and deliver the same honesty and humour as the campaign that has captured the attention […]

Co-Partnership Brands A Smooth Local from Australia’s Byron Bay

Co-Partnership Brands A Smooth Local from Australia’s Byron Bay

The Brook family have been farming Macadamia’s on their farm in the Byron hinterland since the 1980’s. In 2016 they launched Brookie’s Bryon Dry Gin, their first brand devoted to sharing Australia’s finest native ingredients one spirit at a time. Their positioning, ‘It’s in our nature’ talks to their values of rainforest conservation and natural […]

LOVE Reveals New Packaging Design for BrewDog Gin, LoneWolf

LOVE Reveals New Packaging Design for BrewDog Gin, LoneWolf

Manchester creative agency, LOVE, has unveiled its first packaging design for BrewDog since signing its innovative equity partnership deal with the brand earlier in 2019. The partnership sees LOVE acknowledging the fast-moving, start-up nature of BrewDog by taking equity in return for reducing agency fees on all design work across the brand’s spirit business – […]

Beck’s Turns WhatsApp Chats from Legendary Nights Out into Personalised Comics with New App

Beck’s Turns WhatsApp Chats from Legendary Nights Out into Personalised Comics with New App

With the “Heroes of the Night” app, Beck’s is launching a new initiative in keeping with its brand claim “You make it legendary”. From now on, WhatsApp users can simply transform their chat history into a comic and therefore recreate their epic night out with friends in the most unique way. In cooperation with comic […]

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