Diageo will now launch a Mandatory Tender Offer to the public shareholders of USL Diageo plc, United Breweries (Holdings) Limited and United Spirits Limited have today announced agreements under which Diageo would acquire a 27.4% stake in USL, the leading spirits company in India. The consideration will be INR 1440 per share and the total […]
Digital agency VML Sydney has launched Australia’s biggest BlippAR activation as part of their campaign for the launch of the new Jameson Irish Whiskey premixes – Jameson & Cloudy Apple and Jameson & Raw Cola. The campaign centerpiece – an augmented reality BlippAR game called ‘Apple Attack’ – has been specifically designed to bring to […]
Bacardi Limited, today announces the planned retirement of Senior Vice President and Chief Financial Officer Jacques Croisetière, 58, and the appointment of Joseph J. Schena, 54, responsible for the Company’s global accounting, treasury, financial policies and reporting, as well as budgeting and forecasting. As Senior Vice President and CFO, Mr. Schena will also serve as […]
Diageo, the world’s leading beverage alcohol company, honored spirits, wine and beer distributors at the Ninth Annual Golden Bar Awards which took place at a number of awards events across the country. The Golden Bar Awards recognize excellence in sales, marketing and promoting responsible drinking. Larry Schwartz, President and CEO of Diageo North America, said, […]
Sources have revealed that United Spirits Vijay Mallya is in London with Senior Executives and could be ready to hand over a controlling stake to Diageo. India’s IBN Live reports “As far as management control is concerned, Vijay Mallya and a couple of United Spirits shareholders will continue to remain on the board. But, the […]
In its 150th anniversary yearlong celebration, Bacardi celebrates its tremendous success as the world’s largest privately-held spirits company and the incredible drive and perseverance it took to get there following the illegal confiscation of its assets in Cuba on October 15, 1960 – 52 years ago. While that event was an extraordinary event in the […]